Punto Advert.

  • Thread starter Guardian
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Guardian

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Mazerati-75
With relation to the new Punto advert:
Did anyone else notice the subtle dig at its three competitiors (Mini, Fiesta and Polo)? :D

I didn't think that you were allowed to do that kind of thing when advertising.
 
One thing I found with thte advert, is that it says people love one thing, but when it comes to the car, its a "like".

Which is an odd way to advertise a car. Saying that, "yes, you will like the car!" but not actually being 100% positive and saying "you'll love the car!".

Just struck me as very strange
 
It's not forbidden as it is not a direct hit on them and neither did they mention them directly. So it's quite cleverly put.
Did you see the US ads for the galaxy S2, that is a straight hit against Apple.

 
Did anyone else notice the subtle dig at its three competitiors (Mini, Fiesta and Polo)? :D

Uh... yes... subtle.

Awful, awful, AWFUL advert. And no I don't think there's anything particularly naughty about it since they've made it so weak that nothing could be called defamatory.

EDIT

Oh god it just came on. Tune in the background sounds suspiciously like it's being sung by Weird Al, too.
 
Could you post the punto ad on here? It's just as we don't have puntos in Australia anymore, so we don't get the ads.
 
Could you post the punto ad on here? It's just as we don't have puntos in Australia anymore, so we don't get the ads.

I'm useless at posting videos, hopefully someone else will.
On the subject of the Punto;my goodness how the styling has hone downhill. The '01 Puntoi used to be one of my favourite cars, then everything went wrong.
 
Has nobody seen the Dodge advertisement where the RAM is racing the Silverado and F-150.. and then the RAM pulls away from them...

Brands do it all the time in advertisements.

EDIT: Found it.


Lol, I just watched the Fiat ad, it's actually kinda funny.
 
Has nobody seen the Dodge advertisement where the RAM is racing the Silverado and F-150.. and then the RAM pulls away from them...

Just about every US big-three truck commercial advertises by comparing it to it's competitors.
 
Am I the only one that watched that Punto advert and cared about dat fine ass at the start :sly:

I think the rules differ between the US and the UK, here you are not allowed to directly slag off a competitor, however you can compare (like supermarkets do) and base it on facts like price and functions. Clever what they did with the words but not exactly the most stellar advert in history.
 
Audi rocks at advertising :)
There's 2 here and don't forget the Super Bowl add.
 
I can't stand that advert. Maybe it's because they target everything I like... like the Mini... and the Polo... and the Fiesta especially. The first time I watched it I thought, "Oh, Mini skirt, I see what you did there. Oh.. Polo... I see what you did there." then when it came onto the Fiesta I just despised it. I've never really liked Fiat anyway, especially the Punto. The only Fiat I really like is the 500.
 
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