GTO is officially history

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Not a big surprise since the Holden Monaro has gone out of production...


DETROIT -- General Motors has told Pontiac dealers that it will discontinue the GTO coupe at the end of this model year. GM will make the last deliveries of the vehicle to dealers by the end of September, sources close to Pontiac say.

GM will produce 10,000 to 12,000 more GTOs before dropping the nameplate, one source close to the situation says. Last year, Pontiac sold 11,590 GTOs compared to 2004 when it sold 13,569. That's a 14.6 percent drop.

When Pontiac launched the GTO in 2003, it projected 18,000 annual sales. The vehicle was criticized for bland styling, and some fans of the original GTO complained that it lacked nostalgic styling cues.

A Pontiac spokesman confirms the GTO will be discontinued after the 2006 model year.

“There are some changes in the federal regulatory standards. One is an airbag deployment standard that would require some very expensive re-engineering of the car,” says Jim Hopson, Pontiac spokesman. “Since the architecture of this car is being phased out around the world it’s not economically feasible to continue this car.”

Pontiac will continue to build the GTO through the end of May, Hopson says. The last “boatload will hit the ground in June”, he adds.

The GTO first came to dealerships in December 2003 as a 2004 model, Hopson says.

The GTO is built on a rear-wheel drive architecture from GM's Holden division in Australia. The present model is going out of production as GM constructs the new Zeta RWD architecture, says the source.

There is no replacement coupe planned at this time and because of the strong Australian and weak U.S. dollar, the GTO had to be priced thousands over where GM originally wanted it -- in the mid-twenties, the source says. "It never did as much volume as we had hoped," the source says.

Pontiac is considering a replacement in the lineup for a RWD performance vehicle, but does not have anything to announce yet, Hopson says.

The GTO suggested retail price starts at $31,990, including shipping. One GM source says, "the 2005 and 2006 were pretty well sold out, and sales were especially strong in areas of GM weakness, like Southern California. It's a shame it has to go -- for now."
 
It does kinda seem like the new "Goat" is a bit of an ugly Camaro/Firebird.
Not that the last Gen F-body was a pretty car...
 
I'm kind of glad to see it go, I never liked the car badged as a GTO. The car didn't carry one characteristic that the original had, which made as much sense as branding a cow with the word "horse".
 
Let me officially say **** GM...the excuses they gave were absolute rubbish. I was hoping they would keep the production long enough until they introduced the redesign. This means if I want a GTO (which is on my list) it will be expensive because of it's limited availability. Great, thanks GM for being a b*tch.
 
With GM's current financial woes, you can probably comb the lots and find a year old car optioned close to the way you want it for cheep.
Hell, a quick check of the ads around here have blue book on an '04 at $23.5K, and there are 3 under $23K. Unfortunately only one is a six-speed.

But that's just the lower priced ones.
Of the 7-8 in the ads 5 are Manual trans.
 
I thought they were going to release a new concept GTO soon.


And I guess this could mean the return of the Firebird with the Camaro?
 
S4A
Pontiac will continue to build the GTO through the end of May, Hopson says. The last “boatload will hit the ground in June”, he adds.

Hehe funny, Pontiac doesn't even 'build' them.

JCE3000GT
I was hoping they would keep the production long enough until they introduced the redesign.

Same with us and the Monaro, they cut it short before they had something to replace it with.
 
...Well, I'm ok with it for now. The Monaro is gone, so how could they keep on building GTOs?

My guess since the new GTO didnt debut at Detroit (however it may pop-up at NYC later this year...) is that the GOAT is dead, to be replaced by the Firebird (due to the reintroduction of the Camaro) and the new RWD W-Body cars that will be based on the same platform...
 
YSSMAN
...Well, I'm ok with it for now. The Monaro is gone, so how could they keep on building GTOs?


I go past the Holden factory that makes Monaro/GTO often and I don't think they are actually making them anymore, I have seen storage yards full of them (Vauxhall Monaro and Pontiac GTO's). Now I only see the Commodore and variations of Commodores around the factory. I think they have been all built and are all being stored.

I think Holden Monaros were finished first then they ran a whole large batch on Vauxhalls and Pontiacs so then they can utilize that space for the upcoming VE Commodore.
 
With GM's potential bankruptcy looming in the air, this is one that I am really crying foul on. Pontiac needed a RWD V8 Sports Car as their flagship for the brand.
 
The last built Monaro was sold on Ebay for AU$187,600. It had the last VIN for any of the 2-door cars. Any new GTO's have been made already and should be enroute now (or v. soon) to America for the final fit-out.
 
somebody
The last built Monaro was sold on Ebay for AU$187,600. It had the last VIN for any of the 2-door cars. Any new GTO's have been made already and should be enroute now (or v. soon) to America for the final fit-out.

Yeah I was wondering about that, so that was actually the last build Commodore based 2 door coupe made, not just Holdens last Monaro model for Australia?
 
If you check that auction for the last Monaro, the VIN ends with 999999. There's no way the production line magically ended at that number once they decided to stop making them. More likely it's a special novelty number assigned to this car, and really can't be used to determine it was built after all the GTOs were finished.
 
Something interesting I had found, pay attention to the last few lines:

Autoextremist
GM, Pontiac. The GTO will be be discontinued at the end of this model year, with the last deliveries arriving at dealers by the end of September. The reasons behind the GTO's demise are many, but ultimately it came down to the fact that the architecture that the car is based on (from GM's Holden division in Australia) is going out of production in preparation for the company's newly revised ZETA RWD program. The GTO was one of the first things that Bob Lutz did to jump-start the Pontiac Division when he came on board at GM. Even though the plan was well-intentioned, the GTO suffered from unfair comparisons to the original GTO (not that any of the hard-core GTO enthusiasts could actually define what a modern GTO should look like), among other things, but the biggest problem for the car from our perspective was that it just cost too much money. If GM could have brought the car in for the mid-$20,000 range at intro, it would have taken off, big time. We made no bones about the fact that we loved the GTO, and the plain looks of the car never bothered us. After all, the original was a Pontiac Tempest with dog-dish hub caps and a couple of fake scoops in the hood, about as bland of a car as you could get back then. But the proof of the original was in the performance, just like the current GTO, which, if you haven't driven one you're missing out, because it is simply a blast to drive. The current car also has one of GM's finest interiors, and we find the overall package to be outstanding, which is why we called the GTO our Autoextremist "High-Performance Value of the Year." The retirement of the GTO presents a real quandary for the Pontiac Division, as the GTO is really the only other car besides the Solstice that is true to the brand's mission within GM's divisional structure. Pontiac had a narrow window of opportunity with the car, but now that's gone, which is a shame. So if you like RWD high-performance, you owe it to yourself to check out the GTO before it disappears. And by the way, Pontiac enthusiasts shouldn't give up on the brand just yet, as there is a RWD performance car coming for the division. After the new Camaro makes its street debut as a 2008 model, watch for an all-new Pontiac Firebird to debut 12 months later as a 2009 model. You read it here first.

Ok, so the Camaro and Firebird are go. Sweet! Now if we can only get some serious RWD sedans in the mix, then GM would be back in business...
 
Too bad. But I have to agree with everything Autoextremist wrote, especially that it stickered $5k too high, had the nicest interior of any GM product sold here and that the subdued styling was in the spirit of the early originals (1964-'67).
My dad and I had the chance to drive an '04, and we were both impressed. I think my dad even seriously considered buying one, but he seems to have talked himself out of it. Oh well, there will always be used ones, and they'll be quite cheap, too.
 
This doesnt surprise me at all. This car had perfect drive train potential then they go and put a Grand Prix looking body right over top of it that looks NOTHING like any GTO ever made. :yuck:
 
CAMAROBOY69
This doesnt surprise me at all. This car had perfect drive train potential then they go and put a Grand Prix looking body right over top of it that looks NOTHING like any GTO ever made. :yuck:

I guess there are fans of both sides but the reason you state as being its downfall is the exact reason why I found the GTO to be one of my favorite modern American vehicles. Yes, I know the styling was basically that of the Holden Monaro but I highly disagree with the trend in "retro styling".

Not that it was the reason for its demise, but take the recently dead (again) Ford Thunderbird. I actually liked the styling but what happens when your "new retro" styling suddenly becomes dated? Does that mean that the next design generation will resemble historys path, eventually leading to a year 2040 Thunderbird that resembles the 1980's version of the car? That is what I fear will happen to the Mustang. I hope Ford isn't stupid enough to cancel the platform just because they cant create styling cues that are original.

Again, I know the styling was pretty much a rebadged Monaro but we should take this as future reference to "retro styling". I believe that relying too much on past cues will eventually lead to the downfall of a vehicle. Maybe not in some cases like the Charger, a well priced RWD vehicle that doesnt borrow TOO heavily from previous models, but in cars like the Mustang where almost all of the cues are derived from a previous YEAR design.

Back on topic, I am sorry to see the GTO leave. I enjoyed seeing these cars on the road because it actually LOOKED like a Pontiac of the era, not something from 40 years ago.
 
Its not that the car didnt look like a GTO, but it was not priced agressively enough to compete with the Mustang head-on. Even at $31K-ish, it was still $4000 more than a comparibly equipped mustang. Sure, you were getting a much larger and more powerful LS2 and an extra cog in the gearbox, along with a great interior and comfortable (yet sporty) ride... But it made a lot of people say "So What?" and they wrote it off as another sub-par GM coupe.

...Too bad, I loved the GTO both with the LS1 and LS2. Anyone who was lucky enough to get one probably loves it, and the used car market will eventually be a good place to pick one up...
 
Wow, you lucky guys say the price is too high, you should try and pay for a base LS1 Holden Monaro then :(


($60,500AUS roughly $45,000USD) and its made right here.
 
YSSMAN
Its not that the car didnt look like a GTO, but it was not priced agressively enough to compete with the Mustang head-on. Even at $31K-ish, it was still $4000 more than a comparibly equipped mustang. Sure, you were getting a much larger and more powerful LS2 and an extra cog in the gearbox, along with a great interior and comfortable (yet sporty) ride... But it made a lot of people say "So What?" and they wrote it off as another sub-par GM coupe.

Thing is, I think it IS worth the extra $$$. It's a far better car than the Mustang GT--and I LOVE the new Mustang GT in everyway. I mean you get nearly Corvette performance (C5) but over $10k less with the "GTO"...AND it's the most comfortable and best looking GM product to boot (my opinion)!
 
I saw the last Monaro ever built at the Melbourne Motor Show. It was bright yellow with great big shiny dual exhausts. It looked divine as it's V8 let off a great big mournful rumble.

I could actually see the tears of baby horses as they are led to the chopping block. It was a beautiful car, regardless of whether it was ever meant to be a Pontiac GTO.

Here's hoping for a new Monaro based off of the new Comodoore (comformadoore/commonwhore) platform.
 
Man ,this car was way worth the extra cash over the mustang GT. You get a much nicer interior, sleeper looks, and 100 extra hp. I don't know why people were b1tching so much at the GTO.
 
...Anyone who I know that complained about the GTO were generally Ford-loving idiots, so I generally wrote them off. But considering how much you did get and the performance that came with it (manual GTOs were about as fast as automatic Corvettes with the LS2), the car was a steal for $31K. Chances are I would have searched for a LS2 GTO long before looking at a BMW M3 or C55 AMG...
 
YSSMAN
...Anyone who I know that complained about the GTO were generally Ford-loving idiots, so I generally wrote them off.

But I'm a "Ford-loving idiot". :sly: The GTO is worth the extra money but imagine on the pre-owned market if the Mustang GT and GTO are the same price next year--how hard would it be to choose a Mustang GT? My problem is, everytime I see one of the cars on my short 4 car list of what I'm going to buy next year (Mustang GT, GTO, Mazda6, Ford Fusion) I forget about the other 3 until I see a different one of the 4. When I make my decision I'm going to have to sit down and come up with some sort of written/typed test to help me decide. Maybe I'll get some help from other unbiased car enthusiasts. 👍 Hell, it will be real hard to decide between saloon vs coupe'. :indiff:
 
The failure in the modern day GTO is that it wasn't built a GTO. If GM had simply gone as far as give Pontiac the OK for a whole new car with a GTO nameplate, Pontiac would be on top of their game! Instead they release Solstice (which I <3 btw), Torrent, etc etc. They made those brand new cars from scratch, not borrowed (as far as I know the Torrent isn't borrowed) They just got lazy and put a new grille on a GM cousin's V8 Supercar. Pontiac is already making several new cars at the same time. This is a stupid, idiotic mistake. Instead, they could have released the GTO as a whole new car and run the Solstice too, then leave it to Chevrolet to build their Camaros and Pontiac would have it uber-easy making the Firebird off the Camaro platform. I drive an '89 Bonneville handed down to me within the past year and I love Pontiac to death but they're at fault for a good bit of GM's failing. Chevrolet is holding up just fine with the C6 Corvette and looking good with the Camaro on it's way. Cobalt is selling just fine though SS versions are lacking. Malibu looks great and is my dad's next company car. Impala is doing just fine.

Sadly GM as a whole is failing and I'm saddened by the possibility of seeing it go. Here's GM's stocks from the past 12 months
gm

They were looking great August '05, big increase. When February opened up they saw another jump but it's slowly dropping. GM is doomed.:nervous:
 
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