Mercedes SLS AMG

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Remember when Marco Calvo took home a real-world SLS AMG last month, in Mercedes-Benz’s GT5 Signature Edition driving challenge? They’ve since released a video of the finals – hit play above to see how it all went down.

Mercedes-Benz has just announced a new Gran Turismo 5 contest (for UK residents only) featuring former F1 star David Coulthard. The contest starts out with a familiar formula: 24 entrants will be chosen at random, then brought to Mercedes-Benz World where they’ll be tested in real and virtual driving challenges to determine the top 6 contestants.

The GT5 Signature Edition Challenge, first announced last August, has come to a close, with Marco Calvo of Spain taking home the top prize: a brand-new Mercedes-Benz SLS AMG.

Remember GT5 Signature Edition Challenge, which offered the chance to win a real-life Mercedes SLS AMG? The unique B-Spec competition took place in January and the next stage has finally been announced, with the top-placed finishers headed to the Red Bull Ring in Austria for their chance to compete for the top prize.

The Signature Edition Challenge to win a real-life Mercedes-Benz SLS AMG kicks off today! As previously mentioned, the challenge will be run entirely within GT5’s B-Spec mode and is, of course, open only to Signature Edition owners.

Those of you who paid more than $200 for the Signature Edition of GT5 are probably eager to learn more about the exclusive competition you’re eligible to compete in (it’s still in stock at Amazon, GamePlay, and, of course, eBay). Other than this notice posted on Polyphony Digital’s website, there hasn’t been much said about the most expensive version of the game. What was said, however, was critically important.

The new Gran Turismo 5 damage system first spotted by GTPlanet users in the Best Buy demo continues to make waves throughout our community, as more pictures (and now videos) keep coming in. Here’s the latest batch of higher-quality photos from Asane and tyv2448, along with a YouTube clip courtesy of StedySniper (thanks to Volcao for the tip!). Asane also provided me with a few more details on his observations so far:

Mercedes-Benz continues to take full-advantage of its newfound affiliation with the Gran Turismo series with cross-promotions and online games, and this may be the best yet! Visitors to the Mercedes-Benz World in Weybridge, Surrey, UK get a chance to drive the SLS on GT5’s Nurburgring Nordschleife, recording an official time. The three fastest drivers (along with two more contestants randomly selected from the top 100 times) get to drive a real SLS AMG on Mercedes-Benz World’s test track.

Since we first learned that the company’s new SLS-AMG would grace GT5‘s cover, the company has been increasingly open about their affiliation with the game. First it was the showcased GT5 demo at their headquarter’s museum and dealers across Europe, but now they’re expanding use of the game as they integrate it with their international marketing efforts, as seen in Mercedes’ new Facebook game “Behind the Speed”. This simple game comes with a lucrative prize: a free copy of Gran Turismo 5 and your very own VisionRacer VR3 driving rig.

As if you needed any more reasons to get excited about the possibilities in GT5‘s Photomode, here’s two sharp new images of the SLS AMG on the Nurburgring.They’ve been released on the announcement that the SLS AMG/Nurburgring demo, which has been featured at the Mercedes Museum in Stuttgart, will soon be playable at Mercedes dealers across Europe. So, if you’ve got a dealership close by, be sure and keep an eye out for it.

The show floor has finally opened up at the 2010 Consumer Electronics Show in Las Vegas, and reports of the Gran Turismo 5 demo are starting to come in. According to Motor Trend, there are 12 cars and 4 playable tracks in the latest demo: