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OK, I know this is more gaming related, but as it has more of an economic corporation vs consumer aspect to it I wanted to get general thoughts on this from people who don't typically visit general gaming stuff. If people think it should be moved I will.
http://www.shacknews.com/onearticle.x/55084
First off, I see absolutely nothing wrong with this from a business viewpoint.
That said, I am a consumer. I like to think that I am a smart consumer. At least I am smart enough to know how to get used games for cheaper than GameStop sells them. I use Gamefly, get $5 coupons every few months, 10% off every purchase, free shipping, and don't spend gas getting the game. It combines Blockbuster and GameStop for less money than doing both. As such, this angers me. I actually use a rental service to buy my used games from and so game companies still get a chunk of money from me before I buy the used game. So, for being smart and respectful of developers profits I am going to be punished.
That is my initial reaction.
Then I started to think about it. How much would this really affect me? The kind of games that I would want DLC for (MGS, Gran Turismo, Rock Band, Warhawk, LittleBigPlanet) I buy new anyway so that the developers do get my money. With MGS4 they offered me a used copy, but I turned it down. That is when it hit me, I am loyal to the games that matter and all my used purchases are games I didn't expect to want to keep.
That said, I still don't like how they are doing this and treating people who are still buying and playing games, albeit used, on consoles the same way they do pirates on PC.
As the article pointed out some games find the best way to keep people buying new games is to eliminate the consumer's desire to sell the game. Now, I think that is more telling than anything else. If a developer is struggling to keep gamers playing a game over long periods of time then perhaps it isn't the retail business that is the problem?
In short, my thoughts are that this is not a major issue as it does not affect me very much and I understand a developer's desire to pull in profit from every sale.
That said, I think this should be a sign that they need to look at a couple of things:
1) Developers are not putting faith in digital distribution, which would eliminate used sales.
2) Developers don't have faith in their game's long-term playability/viability.
3) If used sales are large enough to affect their business perhaps they need to rethink current pricing structures, especially when a new vs used game price difference is $5 on popular title, but that is enough to motivate a consumer. It is possible they just broke that barrier where many aren't willing to pay the going new price. I know I often see a popular game that is only available new and decide to hold off because I can save 25% by buying it used even if it means waiting.
So what do you guys think? Are the game developers becoming evil? Or is it a sign that the quality has not increased with the pricing?
Would this affect your purchasing decisions? What if this were something non-game related?
http://www.shacknews.com/onearticle.x/55084
Developers Fight Used Game Sales via New-only DLC for Gears of War 2, NBA Live and Rock Band
by Chris Faylor Oct 03, 2008 9:31am CST
After years of lamenting that they see no kickback from the extremely lucrative used game market, game makers have launched a counter-attack by packing new games with one-use codes for extra content.
New copies of Epic's Gears of War 2 (360) will include a one-use download code that will rewards with 5 additional multiplayer maps, all pulled from the original Gears of War. According to GamePro, these maps will not be available for purchase through the Xbox Live Marketplace, with Epic claiming they are "special gifts [for] our loyal fans."
EA Canada's NBA Live 09 utilizes a similar strategy. The game's much-touted 365 functionality, which brings daily roster and stat updates to the PS3 and Xbox 360 editions, will only be free for those that buy a new copy and redeem the included code. Without the code, that feature will cost $19.99.
"This information and data is very valuable and it wasn't free for us," an EA representative explained on Operation Sports. "T-Mobile is paying for it this year for all users who buy the game new. This is a very expensive tool to use, and if you don't buy it new, then you'll have to pay for this. It isn't greed at all."
Rock Band 2 and the AC/DC Live: Rock Band Track Pack likewise sport one-off codes for exclusive content. Copies of Rock Band 2 include a code that will allow PlayStation 3, Xbox 360 and Wii owners to receive 20 free downloadable songs by the year's end, with AC/DC Live packing a similar one-use code to let buyers bring the expansion's 18 tracks into Rock Band or Rock Band 2.
Meanwhile, others seem to be taking a different approach in ensuring that gamers hold on to their purchase for a long while.
Owners of Criterion's Burnout Paradise (PS3, 360) have been serenaded with free downloadable content that have substantially expanded the game since its early 2008 release. The last major download added motorcycles and new challenges to the racing game.
First off, I see absolutely nothing wrong with this from a business viewpoint.
That said, I am a consumer. I like to think that I am a smart consumer. At least I am smart enough to know how to get used games for cheaper than GameStop sells them. I use Gamefly, get $5 coupons every few months, 10% off every purchase, free shipping, and don't spend gas getting the game. It combines Blockbuster and GameStop for less money than doing both. As such, this angers me. I actually use a rental service to buy my used games from and so game companies still get a chunk of money from me before I buy the used game. So, for being smart and respectful of developers profits I am going to be punished.
That is my initial reaction.
Then I started to think about it. How much would this really affect me? The kind of games that I would want DLC for (MGS, Gran Turismo, Rock Band, Warhawk, LittleBigPlanet) I buy new anyway so that the developers do get my money. With MGS4 they offered me a used copy, but I turned it down. That is when it hit me, I am loyal to the games that matter and all my used purchases are games I didn't expect to want to keep.
That said, I still don't like how they are doing this and treating people who are still buying and playing games, albeit used, on consoles the same way they do pirates on PC.
As the article pointed out some games find the best way to keep people buying new games is to eliminate the consumer's desire to sell the game. Now, I think that is more telling than anything else. If a developer is struggling to keep gamers playing a game over long periods of time then perhaps it isn't the retail business that is the problem?
In short, my thoughts are that this is not a major issue as it does not affect me very much and I understand a developer's desire to pull in profit from every sale.
That said, I think this should be a sign that they need to look at a couple of things:
1) Developers are not putting faith in digital distribution, which would eliminate used sales.
2) Developers don't have faith in their game's long-term playability/viability.
3) If used sales are large enough to affect their business perhaps they need to rethink current pricing structures, especially when a new vs used game price difference is $5 on popular title, but that is enough to motivate a consumer. It is possible they just broke that barrier where many aren't willing to pay the going new price. I know I often see a popular game that is only available new and decide to hold off because I can save 25% by buying it used even if it means waiting.
So what do you guys think? Are the game developers becoming evil? Or is it a sign that the quality has not increased with the pricing?
Would this affect your purchasing decisions? What if this were something non-game related?