GTP Cool Wall: 2001 Muji Car 1000

2001 Muji Car 1000


  • Total voters
    118
  • Poll closed .
It strives to be meh, but in doing so becomes cool. Cemented by being the polar opposite of the Aston Cygnet.
 
Don't understand the Uncool and Seriously Uncool votes. It's literally just a car. In fact thats all it was marketed to be in the plainest, simplest sense. About as meh as it gets, although a high meh as @hsv pointed out the fact is was marketed in such a way is kind of interesting to me. Plus I find small, simple no-nonsense cars likeable in a way which earns them some extra points.
 
Don't understand the Uncool and Seriously Uncool votes.
About as meh as it gets,
My reason is that I've never used the "Meh"-option on Cool Wall polls, because at the end of the day when someone says meh, it's on some level of uncool. This one obviously is very close to the definition of meh, but that is still an uncool thing for almost anything we could be polling.
 
From a marketing perspective, this is so incredibly on-brand that I almost want to give it Cool. That the brand identity for Muji is practically the definition of "meh" complicates that.

Oh well, Cool it is!
 
@INEEDNAWZZZ It's brandless anonymity sold in very limited numbers for the purpose of testing an online marketing system. Nothing more. It lacks character, identity and soul. It doesn't stir emotions and the average person would just think you de-badged and re-grilled your base model Micra anyway. Which isn't exactly cool in my book.

The only reason I didn't go SU is because it's as innocuous as a car can possibly be beyond a traditional three-box lump of beige with wheels. No nonsense. No fuss. No controversy. It doesn't try to be anything other than cheap, small, honest personal transport. And I suppose it's admirable as far as marketing campaigns go.
 
I want to get a Micra and completely de-badge it. Find one of these grilles on ebay. You can have the concept of the Muji with a normal 5 speed manual. Perfect.
 
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I agree. The car is based on the K12 (I think) March/Micra, which isn't a terrible vehicle, but it's not that exciting either.
 
It's so Meh it's Sub Zero

Leave it to you to go for the wacky votes. :lol:

Well, if anything, this is managing to be less controversial than those Chinese cars that have been posted as of late. I guess it isn't as offensive as them, since it still is a Micra/March...
 
Sub-zero because of only an automatic transmission option, seriously uncool because it's more or less the appliance version of a car. I can totally respect the reasoning behind the car and I think the concept is rather neat, but I can imagine this being sold in big box store next to the aisle that sells washing machines and ranges. It's probably the most meh thing I can think of when it comes to a car too, so for that I will give it an uncool.
 
"A collaboration between Japanese retail company Muji, famous for its "no brand" approach to its business of selling retail goods, and Nissan, the Muji Car 1000 is a badgeless and decontented second generation Nissan March/Micra, limited to 1,000 units in 2001."​

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If it's badgeless and supposed to be its own thing, what's that I see indented on the steering wheel?
 
If it's badgeless and supposed to be its own thing, what's that I see indented on the steering wheel?

Because as I said before, that was Muji's choice. They didn't really have a brand of their own to use on the car, and since the cars were built by Nissan and then sold as Muji's, the steering wheel badge was kept. If you look at the outside and the rims, no badges at all can be seen. The interior (and perhaps the engine) are the two only places where Nissan kept ther own badges for the car.
 
It also makes no sense to go badge-less on the steering wheel. The part is molded plastic, with the badge as part of the mold. To create a separate mold without the badge just for this car would drive the price up on this car, which is absolutely contrary to the purposes of this.

Exterior badges are generally just stickers or little clipped on plastic pieces. Those are all things that are easy to not put on.
 
I sort of like the idea behind this car. Many cars now are sold based on image, and showing this image off to other drivers (hence the proliferation of M-Sport/S-Line/F-Sport), so the idea that it can't be shown off is sort of appealing. However, this is just wrong.

Something like a Subaru Legacy 3.0R is anonymous but quietly powerful and, to the driver is exciting and has some personality. This is just a failure, because it isn't exciting and it has zero personality. Muji have wringed out any vestige of interest that the Micra had. Seriously uncool.

Random thought:
It actually reminds me of this...

0mediocrity.jpg
 
But the 2011 Mediocrity was the Jetta...

Quite. That or, as a UK resident, the Toyota Avensis (with that especially blocky rear end). As I understand it, though, the Mediocrity is actually based on a first generation Kia Optima. That really is a mediocre car...
 
Scrapes a Cool from me, I like the concept, a basic motor done right but the contrariness of it being so limited tickles me too. Also I liked that generation of March/Micra, good basis for such a project. I want one.
 
I quite like the concept. Let's face it, a lot of people couldn't care less about branding, equipment, style or any of that guff. In that respect it's kinda like a forerunner to the Dacia Sandero. Cheap, uncomplicated, undemanding.

However, none of that worthy stuff makes it cool. It's not hateful enough to score a SU, but it fades into the background enough to be a regular uncool. And really, odd grille aside you're unlikely to give this any more attention than any other Micra of this generation.
 
Would give this car a Meh because it looks like a decent subcompact, but it doesn't have a manual option, which I think it needs badly. SU.
 
I quite like the concept. Let's face it, a lot of people couldn't care less about branding, equipment, style or any of that guff. In that respect it's kinda like a forerunner to the Dacia Sandero. Cheap, uncomplicated, undemanding.

However, none of that worthy stuff makes it cool. It's not hateful enough to score a SU, but it fades into the background enough to be a regular uncool. And really, odd grille aside you're unlikely to give this any more attention than any other Micra of this generation.

My whole family, friends and class mates would like to disagree you on that. And most of then aren't even car guys.
 
My whole family, friends and class mates would like to disagree you on that. And most of then aren't even car guys.
They're free to disagree. It doesn't change much though - there are a lot of people in this world who really couldn't care less about being fashionable and simply need a vehicle to move around in.

If that wasn't the case, everyone would have a cool, interesting and stylish car on their driveway. There's an alternative to the mundane in every single vehicle class.

And we know that isn't the case. In the States, people buy, and have bought, legions of Toyota Corollas for decades now. I've just come back from France, where you're far more likely to see a base-model version of the average vehicle than you are a high-spec model. And while VW quality played a part in Skoda's resurgence in Europe, the brand still had a thoroughly unfashionable badge to deal with back in the mid-90s - yet people were buying Skodas in their droves and turning it into the successful arm of VW it is today.

My Dacia example is also pertinent - they specialise in back-to-basics vehicles, and the name carries no fashionable connotations, yet sales are increasing all the time. The brand sold 430,000 vehicles worldwide in 2013 and that figure increased almost 20 percent in 2014 to over 511,000 vehicles. If that isn't a lot of people not caring about branding and style, I'm not sure what is.

The only thing that really separates Dacia and this Muji-fied Micra is Dacia isn't just a trial run. Though I strongly suspect if a manufacturer like Nissan today took a Micra or Versa, de-branded and de-contented it and knocked another $2k off the sticker price, they'd not struggle to sell it.
As I understand it, though, the Mediocrity is actually based on a first generation Kia Optima. That really is a mediocre car...
Didn't see this before. While the Optima(/Magentis, as it was known as in the UK) wasn't especially exciting, it was throughout its time on sale in the UK the cheapest brand new V6-engined car available. That's always made it slightly interesting in my view. You could get a V6 barge for the price of a mid-range Focus or something.
 
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My whole family, friends and class mates would like to disagree you on that. And most of then aren't even car guys.
In 2014 Toyota sold 445,000 Camrys in North America. Honda sold 405,000 Accords.






Mazda couldn't even shift 60,000 6s.
 
In 2014 Toyota sold 445,000 Camrys in North America. Honda sold 405,000 Accords.

Mazda couldn't even shift 60,000 6s.
Well i just was talking about the guys i mentioned, not everybody else.

Anyway, What's the price for each one? just asking, maybe it's the price or something even thought all these 3 cars is some generic one's IMO.
My point is, if a car being so generic makes it so cool? then cars like these also apply's right?

https://www.gtplanet.net/forum/threads/gtp-cool-wall-1996-2001-toyota-camry.289111/
https://www.gtplanet.net/forum/threads/gtp-cool-wall-2008-2011-toyota-yaris.326087/
https://www.gtplanet.net/forum/threads/gtp-cool-wall-2013-toyota-rav4.309954/
 
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