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The Lincoln Continental Mark III is a personal luxury car of the Lincoln Mark series, that was produced by Lincoln and sold in North America in the 1969 through 1971 model years.
The Mark III was created when Lee Iacocca, president of Ford Motor Company at the time, directed Design Vice President, Gene Bordinat, to "put a Rolls Royce grille on a Thunderbird" in September 1965. The Mark III was based on the four-door Thunderbird model, which was first introduced for 1967. Iacocca wanted to put the Thunderbird's development investment to better use than just the Thunderbird model alone, which "was dying in the marketplace." Instead, Ford would use that investment as a platform for several models.
Intended to compete head-to-head with Cadillac's heavily redesigned front wheel drive Eldorado, the Mark III made its debut a clear notch above less expensive, less well-appointed personal luxury cars such as the Ford Thunderbird, Buick Riviera and Oldsmobile Toronado. As the Eldorado was built upon the Toronado frame, so the Mark III was the Thunderbird's.
The Lincoln Continental Mark III is a coupé with 2 doors and a front mounted powerplant which transmits its power through the rear wheels. The Lincoln Continental Mark III's engine is a naturally aspirated petrol, 7.5 litre, overhead valve 90 degree V 8 cylinder with 2 valves per cylinder. It develops 370 hp of power at 4600 rpm, and maximum torque of 678 N·m (500 lb·ft/69.1 kgm) at 2800 rpm.
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