All I have to ask is, why now? The IRL has had fierce crashes, but driver safety remained paramount. No one I know in the IRL died. Severe injuries will happen, but as long as no one dies, that's at least a sign that things are not as worse as they could be. So I'd kind of say that they are built for safety, as ANY race car should be.
I don't really think people are wussies, Ryosuke. The problem is about just trying to respect racers for being brave and being daredevils. All American sports know about is the NFL, MLB, NBA, (if you think it's not dead, then the...) NHL, Golf, and then maybe tennis and boxing. I'd consider Dale Earnhardt Jr. as being one of the hottest ATHLETES in America. What p*sses me off about American sports reporters is that they talk about not enough American talent. Well, let me think of some... Scott Pruett, Tommy Kendall, Jeff Gordon, Ramana Lageman (correct?) in SCCA Pro Rally, Townsend Bell, you can consider Jimmy Vasser one even though he hasn't really been winning, Sam Hornish, Steve Saleen (though not racing anymore from what I seen), and there's an actor named... Paul Newman.
No offense, but this is why sports reporters don't give a damn about auto racing. It's because as much as we want to expand and grow our audience and entertain our fanbase, people (especially here in America, I don't know if this is true around the world) just aren't getting the fact that auto racing is a sport. And I'm sorry to off-topic, but the racers we see (including drag racers) are all athletes. We call it motorSPORT for a reason. You play hurt. And sure, I'll be watching NFL and NCAA football later this month or next, but it's repulsive to dislike auto racing. At least it's better than watching baseball.