I suppose this article could belong in any number of threads but it fits here too...
https://www.theguardian.com/technol...ge-of-surveillance-capitalism-google-facebook
The BBC did a brief piece on their technology programme 'Click' about Shoshana Zuboff and her work on 'Surveillance Capitalism', an idea/theory that has gained much attention in the last couple of years.
What was striking to me was that even piqued the interest of my nephew, because it mentioned Pokemon Go... albeit not in a flattering way.
Many believe that Pokemon Go, while a massively successful game in its own right, was also intended as a global-scale experiment on how a digital platform can be used to direct physical human behaviour, under the guise of a game with additional 'health benefits' (such as
getting kids to get out more); while in reality it was also being used as a means for companies to like McDonald's and Starbucks to increase footfall,
who pay Niantic (the creators of Pokemon Go) handsomely in return for substantially more customers arriving at their stores.
In the context of this thread, and my own (extremely limited) experience with Pokemon Go, the most concerning aspect is the fact that the people who downloaded and used the game (my sister downloaded it and pays for the mobile device it runs on, my nephew (aged 9 at the time) was the end user) saw and knew it only as a benign game, but were/still are totally oblivious to the other purposes of the game. Pokemon Go was phenomenally successful, and yet I would imagine that the vast majority of its millions of users are not aware of the fact that the makers of the game are making millions from it for its ability to be used by third parties to increase their business...