- 2,600
- Brazil
https://lensa.com/business-developm...s-angeles/jd/f969cc0ec25d6e7303ac322a8e97dbd0
It looks like a key position?
- Identify new sources of revenue and services opportunities related to premium partners of the brand.
- In collaboration with Marketing, plan and manage digital media planning & strategy for partners in accordance to contractual obligations and other considerations.
- Collaborate with marketing teams to achieve growth, customer acquisition, and increase brand awareness.
- Coordinate internal and external resources in support of new products in the pipeline.
- Partner closely with Merchandising and Marketing teams for additional promotion and merchandising through data driven research and an active understanding of partners marketing support.
- Identify and develop partner roadmap, opportunities from concept/ideation into robust business cases to deliver industry leading content for PlayStation gamers.
- Research and analyze industry/market trends, new business opportunities using various researches and forecast methodologies (financial, statistical, primary and secondary user research).
- Organize business opportunities / projects across multiple stakeholder groups (Legal, Marketing/PR, Project Management etc.) and cross functional teams to build commitment to business outcomes.
- Develop and report on KPI s relative to the Business Development activities.
- Evangelize benefit of key business partnerships within SIE and Sony companies.
1: PD might be looking at other Gaas games and are preparing for the next gen.That doesn't mean the next GT is going to be full of lootboxes,season passes and microtransactions
2: PD will go heavy on the monetization for the next game.
This position also works with the marketing department and Merchandizing department,seems like a Director that oversees all financial parts of the studio.Pretty big position.