Mitsubishi Not Dead Yet: Nissan Takes Control

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The economies of scale could work well for Mitsubishi. The Nissan and Renault alliance for small cars and the powertrain deal with Mercedes could provide its own benefits were it to cover any Nissan acquisition.
 
VXR
The economies of scale could work well for Mitsubishi. The Nissan and Renault alliance for small cars and the powertrain deal with Mercedes could provide its own benefits were it to cover any Nissan acquisition.

Problem would be that they have too many products that completely overlap, and it would be very tough to justify those costs going forward. The best-case scenario for Nissan, at least as I see it now, would be patents and their Normal, Illinois production facility in the US. Assuming Nissan needs more capacity for either the Altima or the Titan, another factory here could save them a lot of money on their high-volume American models.
 
Assuming Nissan needs more capacity for either the Altima or the Titan, another factory here could save them a lot of money on their high-volume American models.
Altima is produced at both plants in the US already. Titan needs to start selling more than 1k units a month for them to even consider moving it. Others that might need it would be Rogue and/or Murano. Though a dedicated facility for all things trucks (Titan, Frontier, NV vans) would make sense.
 
Nissan and Renault have cars that overlap and it hasn't harmed them too much.

I'm not sure they need to offer anything above a Lancer. A Colt for Europe that was based on the Clio and a Mirage based on the Micra would be a much better strategy for them than going it alone on bespoke chassis.
 
Well, it's official.

Official: Nissan Will Buy 34% Of Mitsubishi Motors

Nissan officially announced today that it will acquire a controlling 34 per cent stake of Mitsubishi Motors for the price of $2,2 billion.

This will make Nissan Mitsubishi’s single largest shareholder, forming a strategic alliance between the two Japanese automakers.

The new deal will see the two companies working together in the areas of purchasing, common vehicle platforms, technology-sharing, joint plant utilization and growth markets.
 
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Nissan and Renault have cars that overlap

As much overlap as can exist between two model ranges when one might as well not exist outside of Western Europe and the other has North America and most of Asia pretty much to itself.




Quite a bit different from Mitsubishi, who (insofar as their products can be called "competitive") competes in nearly all of the same markets and many of the same market segments as Nissan around the world. The main exception is Kei cars, since all Nissan has there are rebadged Mitsubishi models anyway.
 
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The chassis work that went into the ultra-light Mirage (never mind the suspension or steering, blech) could form the basis of a newer, better Micra. The frugal 4A92 three-cylinder is also worth looking at.

Also, Mitsubishi's Raider/Triton/Strada and its seven-seater variant are big sellers in Asia. Granted, the Nissan Frontier is, I feel, a superior truck, but sharing between the two in terms of powertrain and technology could give them a leg up on the competition.

Not alll the world is the west, which is largely done with Mitsubishi. Buying when the company is at a low could be a good bit of bargain hunting for Nissan. And Ghosn's superstar status and reassuring tone should do wonders for rebuilding trust in the brand.

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re: Overlap... it can be done, as Hyundai-Kia has shown. But so far, word from Nissan is that Mitsubishi will still be allowed to keep its identity... so it's possible that comprehensive chassis-drivetrain sharing is not on the cards yet. .
 
Bring back the Evo that's all I really care about.

As a platform-mate to the GT-R, surely!

This should be... interesting, if nothing else. Ghosn's shrewd business ethic has turned around Renault-Nissan, so they must see some sort of value in buying a deeply uncompetitive brand like Mitsubishi.
 
As a platform-mate to the GT-R, surely!

Mitsubishi said they wanted the next Evo to be some retarded hybrid SUV or something. And Nissan said they wanted the next GT-R to be a hybrid. And both companies do have experience with building tech-laden flagship cars that weigh 500 pounds more than they probably should.




Bing bang boom. Mitsubishi sells a new 3000GT, and Nissan sells a rebadged version as a GTR, and Mitsubishi sells the Evo as a crossover version. All of them weigh as much as a Continental Mark V.


A BreesFreez for people who want to spend $90,000.
 
Mitsubishi said they wanted the next Evo to be some retarded hybrid SUV or something. And Nissan said they wanted the next GT-R to be a hybrid. And both companies do have experience with building tech-laden flagship cars that weigh 500 pounds more than they probably should.




Bing bang boom. Mitsubishi sells a new 3000GT, and Nissan sells a rebadged version as a GTR, and Mitsubishi sells the Evo as a crossover version. All of them weigh as much as a Continental Mark V.


A BreesFreez for people who want to spend $90,000.

I remember when the rumors first started back in 2010/11. The rumours was that they wanted to make the next Evo a diesel hybrid. Although, as the situation is at Mitsubishi now, I don't see a future for the Evo, or the brand itself for that matter.
 
Datsunuvabishi.
smiley-laughing021.gif
 
Mitsubishi said they wanted the next Evo to be some retarded hybrid SUV or something. And Nissan said they wanted the next GT-R to be a hybrid. And both companies do have experience with building tech-laden flagship cars that weigh 500 pounds more than they probably should.




Bing bang boom. Mitsubishi sells a new 3000GT, and Nissan sells a rebadged version as a GTR, and Mitsubishi sells the Evo as a crossover version. All of them weigh as much as a Continental Mark V.


A BreesFreez for people who want to spend $90,000.
Juke-R Evolution XI?
 
Nissan will love this:
triton-suspension.jpg


A Pickup that has the ability to turn a corner without requiring a 5 point turn is always a good thing, look at all that room the front wheels have to turn.
 
Nissan will love this:
triton-suspension.jpg


A Pickup that has the ability to turn a corner without requiring a 5 point turn is always a good thing, look at all that room the front wheels have to turn.

That is definitely one oversight that Nissan has yet to fix... I have never driven a Frontier that was much good at going around corners that weren't six lanes wide.
 
That is definitely one oversight that Nissan has yet to fix... I have never driven a Frontier that was much good at going around corners that weren't six lanes wide.
To be fair it's pretty much like that across the board, Mitsubishi are the only ones(from memory) that have managed to get their pickups with the latest Chassis to have car like turning circle by having a Narrower front.
 
Isn't Mitsu only tanking in North America though? Production ended in Australia and Europe, but isn't it popular elsewhere? Could anyone confirm?

It looks like the ~30% Nissan ownership only applies to Mitsubishi Motors. Financials of the conglomerate itself i.e. the Mitsubishi Group seem to be healthy and in the black.
 
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Isn't Mitsu only tanking in North America though? Production ended in Australia and Europe, but isn't it popular elsewhere? Could anyone confirm?

It looks like the ~30% Nissan ownership only applies to Mitsubishi Motors. Financials of the conglomerate itself i.e. the Mitsubishi Group seem to be healthy and in the black.

The entire conglomerate as a whole as fine, it's just the motors division that's drowning. Honestly it just felt like the conglomerate forgot they still made cars when the year 2000 hit.
 
The new Navara kind of does that, but not as far back.

4.jpg

The new (Global) one suffers the double indignity of having an atrocious turning circle and an electric power steering pump that gives just enough juice for one twirl of the wheel.

Not a problem for most people, but if you're trying to park the damn thing in a tight garage or, worse, trying to slalom the damn son of a female canine (for example, in an emergency double-lane change), then it becomes a huge problem.

Granted, most trucks out here don't have enough steering assist for hard maneuvers, saves manufacturers both in terms of the cost of more powerful steering pumps or steering assist motors and the fuel consumed to run them.
 
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