Aww, look at the baby wheels!'17 Mirage G4 ( US- spec)
'17 Mirage G4 ( US- spec)
Ewwwww, look at the flabby ass hanging off the back of that thing!!!!'17 Mirage G4 ( US- spec)
Two examples of how to build cars by a Japanese "independent". One is successful. The other could be considered a failure.They debuted it here last month, and even with a team of pretty cheerleaders, couldn't lure much of the press over for their literal 15 minutes. Setting up shop across from Mazda probably didn't help
Each year, I'm amazed that they still sell cars here.
Was the newer Evo selling well or no? That might be the issue. They don't have a mainstream sedan and their crossovers are middling in their class.Maybe they're suffering because they axed the Evo?
I can't find sales numbers for the U.S...Was the newer Evo selling well or no? That might be the issue. They don't have a mainstream sedan and their crossovers are middling in their class.
I've seen Outlander commercials, and local dealers pushing the Mirage (which is funny as it has no real selling points). The Lancer and the iMiEV might as well not exist based on their marketing.They're not exactly building cars that people want to buy, or that people know that they can buy. Haven't seen a piece of Mitsubishi marketing in years.
Maybe they're suffering because they axed the Evo?
What about the base Lancer? A few of those are around my home town.The Evo was a niche product anyway. I highly doubt it had a major positive impact on the company's health.
The state is Wyoming. Middle of nowhere.But there's been 2 generations of every competitor since the Lancer came out in 2008... That tells you a lot about the state they're in.
Well, Mitsubishi's case is extremely sad. So sad in fact that it made me fantasize about my ideal non-suck Mitsubishi car lineup for 2016
- New decently built, Focus sized hatch to get rid of the Mirage with. Called the Starlet or something. Evo version with Golf GTI style performance included.
- New Lancer Evo to compete with the WRX/Impreza duo. Boring model with regular engine and no body kit included.
- Outlander XR-Phev Evo 4WD Turbodiesel Hybrid-Electric or something with lots of Cayenne performance and body kits just for the laughs.
- A Subaru BRZ rival called the Starion just to round out the models nicely. Also an Evo version included here as well.
+Why replace the Mirage with a Focus instead of a Fiesta? Don't they have the Lancer for that?Well, Mitsubishi's case is extremely sad. So sad in fact that it made me fantasize about my ideal non-suck Mitsubishi car lineup for 2016
As a bonus, it would be nice to see the WRC getting its crap together too.
- New decently built, Focus sized hatch to get rid of the Mirage with. Called the Starlet or something. Evo version with Golf GTI style performance included.
- New Lancer Evo to compete with the WRX/Impreza duo. Boring model with regular engine and no body kit included.
- Outlander XR-Phev Evo 4WD Turbodiesel Hybrid-Electric or something with lots of Cayenne performance and body kits just for the laughs.
- A Subaru BRZ rival called the Starion just to round out the models nicely. Also an Evo version included here as well.
Well I thought no one used 13" wheels anymore. That really looks terrible.
It looks like something Kia or Hyundai would make 10 years ago, and the interior looks like a poor attempt at updating a 90's Lancer. Mitsubishi seems to be in a very dark place atm.
I remember we had a Space Star as a hire car at work for a day last year. It was a horrid little tin can with wheels. It even smelled exactly like new Japanese cars used to back in the mid 90's - that weird sweetly and synthetic rubbery smell.