2015 Dodge Challenger

  • Thread starter Slash
  • 692 comments
  • 44,749 views
Well, I've never seen a market adjustment that high before. Granted, San Diego does have La Jolla money flying around. But, really? And here I thought the $20k markup on early second-gen GT500s was obscene...
 
Dealer markup....

10391400_10205277196111410_2690376407661208165_n.jpg

HERE the story on it.
 
I find it hard to believe they didn't just place a "Not For Sale" sign on the car to begin with. Not sure why this is an issue; that's what they retail for.
What the dealership was afraid of was people making offers on the car right then and there for sixty or seventy grand, demanding that the dealership meet their price.
 
BS meter is tingling.

That it's marked up that high? I mean I wouldn't be surprised considering that back when the car was first released I saw marked up 30k over MSRP so the price asked was 75k and this was for the SRT8. The price on this even though 2 1/2 times the amount it sells for seems silly, but it is San Diego :sly:.

No but seriously I think it would have been easier just to not have the car for sale or reserved type sign on it instead. Oh well.
 
Everything is for sale for the right money. I would've taken 100 grand for that car, easy.
 
That it's marked up that high? I mean I wouldn't be surprised considering that back when the car was first released I saw marked up 30k over MSRP so the price asked was 75k and this was for the SRT8. The price on this even though 2 1/2 times the amount it sells for seems silly, but it is San Diego :sly:.

No but seriously I think it would have been easier just to not have the car for sale or reserved type sign on it instead. Oh well.
Their whole explanation. They marked it up, the internet gave them poop, they made up a story to save face.
 
Motor Trend head 2 head between the 2015 Challenger SRT Hellcat & the Camaro ZL1. k


Also, shouldn't the thread title be changed to "2015 Dodge Challenger" since SRT is not going to be a main brand anymore?
 
"Everybody has to change everything because of this car."

"Blah blah paradigm shifter"

No. Why would they? It's cheap horsepower. This is nothing new. In terms of raw speed, we've had faster aftermarket cars since the 90's. Is 700hp from the factory impressive? Yes, but it's not like we haven't had cars with this performance.

I never get the impression that this guy knows what he's talking about. Him blabbering on about the Hellcat like it's out of this world just took him down a few more pegs.

And this whole Hellcat silliness just gets more annoying by the day.
 
In a world of straight-faced premium chasing, Eco focused homogeny, I say long live manufacturer backed silliness. It's the perfect antidote to the car as appliance.
 
I honestly don't agree with that guy either. I mean, that Camaro was only less than a second slower than the Challenger on that trail. In the words of James May: "all of that noise, all of that noise is a sound made by an idiot." People thought that the Shelby GT500 had too much power. So, I still don't get why Dodge thought 707hp was a good idea.
 
And this whole Hellcat silliness just gets more annoying by the day.

I think that's the whole point. They're doing whatever the hell they want, which is the exact opposite of Ford and GM, and they're not only selling... Its getting people into dealers to buy mostly okay cars and trucks. As much as we balk at the idea of using Motley Crue, the dude from Gas Monkey, and those crazy hot models at the FCA booths... Its working. Its fun. Its different. For every boring Toyota, Hyundai, and (sigh) Chevrolet - we need a ridiculous Hellcat screaming down the road.


*Total side-note: The ZL1 with the new rear and the old front is arguably the best-looking of the 5th generation Camaros. Haters gonna hate.
 
I honestly don't agree with that guy either. I mean, that Camaro was only less than a second slower than the Challenger on that trail. In the words of James May: "all of that noise, all of that noise is a sound made by an idiot." People thought that the Shelby GT500 had too much power. So, I still don't get why Dodge thought 707hp was a good idea.

because 707hp in a mainstream car is something others wouldnt create.. remember when people assumed the Gt350 will have almost 700hp?
 
because 707hp in a mainstream car is something others wouldnt create.. remember when people assumed the Gt350 will have almost 700hp?

Yeah, I remember that, just wait there for a sec...

:banghead: Stupid, :banghead:, Stupid, :banghead: STUPID!!!

...okay I'm done. :lol:

Alright, in all seriousness; of course noone else would do that. It's because 707hp is not necessary, that Challenger is just for the people that want a brutal muscle car for the drag strip only and with Dodge's price tag; there is not a big market for that. Also, it's more expensive than the big hp Muscle thing that Ford made a while back with the Shelby GT500 when it was new. Not to mention Dodge dropping the price of the Viper to 85k, which Dodge fans will probably think about getting one of those while looking at the Hellcat.

I'm sorry, but while I do think it was bold and a bit cool for Dodge to make the Hellcat, it's also a bit pointless and not that great if you compare it to what else is out there.
 
Keep in mind that, around the time the Hellcat was announced, was also the same time that GM confirmed that we were getting the six-speed manual and Magnaride in the SS - which is arguably the better car. Can you imagine what would have happened at NAIAS if they would have announced a Hellcat Grand Cherokee? The PR department at FCA knows what they're doing, and the rediculousness of their vehicles is what gets headlines.
 
because 707hp in a mainstream car is something others wouldnt create.. remember when people assumed the Gt350 will have almost 700hp?

Except it's not. Cheap horsepower is nothing new. The GT500 had 95% of the horsepower of the Hellcat Challenger in a lighter package and people didn't call that a "paradigm shifter."

What does the Hellcat Challenger do that hasn't been done similarly before? Hint: it's not power.

I think YSSMAN hit it with this:

I think that's the whole point. They're doing whatever the hell they want, which is the exact opposite of Ford and GM, and they're not only selling... Its getting people into dealers to buy mostly okay cars and trucks. As much as we balk at the idea of using Motley Crue, the dude from Gas Monkey, and those crazy hot models at the FCA booths... Its working. Its fun. Its different. For every boring Toyota, Hyundai, and (sigh) Chevrolet - we need a ridiculous Hellcat screaming down the road.


*Total side-note: The ZL1 with the new rear and the old front is arguably the best-looking of the 5th generation Camaros. Haters gonna hate.

Basically it gets the attention is does for being the last big ignorant muscle car.
 
Basically it gets the attention is does for being the last big ignorant muscle car.
My question is will it really be the last, or will Dodge continue building these cars & only these cars?

Ford is already in the field with the Europeans/Japanese with the last Mustang when they explored making the car faster elsewhere, since the Boss 302 ended up being a helluva machine when Ford was done throwing power at everything in the name of the GT500. The Z/28 for Chevy hasn't been quite the same success despite GM writing the engineers a "blank check" since it's got a $75,000 price tag. But, if you ignore just that, it really is something special as far as track prowess goes & you get a lot of equipment standard for the price. The big drawback is really just a non-ideal platform.

Which is what goes back to the Challenger. Ford is obviously onto something special with the 350R (CF wheels anyone?), & I've read the next Camaro's platform will be much more ideal for something like the Z/28, so the question is will Dodge follow suit? Will the next-gen. Challenger's (if it's even continuing; IDK) platform be designed so that should Dodge join Ford & GM on the race track, it will remain competitive? Can it surprise the foreigners like the Z/28 did? They could still pull a Ford & have Hellcats running wild with the GT500/ZL1, but I don't see how they couldn't benefit from having a Challenger that's not a one-trick pony.
 
My question is will it really be the last, or will Dodge continue building these cars & only these cars?

Ford is already in the field with the Europeans/Japanese with the last Mustang when they explored making the car faster elsewhere, since the Boss 302 ended up being a helluva machine when Ford was done throwing power at everything in the name of the GT500. The Z/28 for Chevy hasn't been quite the same success despite GM writing the engineers a "blank check" since it's got a $75,000 price tag. But, if you ignore just that, it really is something special as far as track prowess goes & you get a lot of equipment standard for the price. The big drawback is really just a non-ideal platform.

Which is what goes back to the Challenger. Ford is obviously onto something special with the 350R (CF wheels anyone?), & I've read the next Camaro's platform will be much more ideal for something like the Z/28, so the question is will Dodge follow suit? Will the next-gen. Challenger's (if it's even continuing; IDK) platform be designed so that should Dodge join Ford & GM on the race track, it will remain competitive? Can it surprise the foreigners like the Z/28 did? They could still pull a Ford & have Hellcats running wild with the GT500/ZL1, but I don't see how they couldn't benefit from having a Challenger that's not a one-trick pony.

Maybe Dodge doesnt need a car to hang with the Z28/350R. because they are selling like crazy since start of the year.

http://www.allpar.com/news/index.php/2015/01/hellcat-takes-a-big-bite-of-challenger-sales

oh2o Moderator
Production totals

2014 model year

SXT – 31,021
R/T – 20,477
CORE – 1,169
SRT
2014 model year

SXT – 31,021
R/T – 20,477
CORE – 1,169
SRT – 2,293

Total – 54,960

2015 model year (thru 12/31/14)

SXT and R/T 24,503
SRT 1,058
Hellcat 1,532

Total - 27,093

from what i can remember, i heard Dodge Profits about 36K per Hellcat or Cost 36K to build a Hellcat.
 
I'd honestly say that it's too early to call whether the road Chevrolet (supposedly) and Ford are going down is the one with diminishing returns compared to Chrysler's low risk-low investment-low competition one. The Challenger has a well that will likely dry up sooner or later just like it did for the Camaro in 2002, especially as the LX platform continues to age; but it's obviously there right now.



Can the same be said for the internationally-sold Mustang?
 
Last edited:
Maybe Dodge doesnt need a car to hang with the Z28/350R. because they are selling like crazy since start of the year.

http://www.allpar.com/news/index.php/2015/01/hellcat-takes-a-big-bite-of-challenger-sales



from what i can remember, i heard Dodge Profits about 36K per Hellcat or Cost 36K to build a Hellcat.
Since the start of the year? We're just now a month into it. Bring those stats back up in July because 1 month at the start of production is far from enough information to conclude how it will sell; like the 392 & Scat Pack, they're selling because they're new. Happens with almost every performance car.



However, I'm not talking about whether or not the car sells, so when you actually care to read my post, then comment.
They could still pull a Ford & have Hellcats running wild with the GT500/ZL1, but I don't see how they couldn't benefit from having a Challenger that's not a one-trick pony.
 
Last edited:
I'm curious as to the styling direction Dodge will go if they continue the Challenger. Ford and GM have multiple generations to style off of. Dodge has exactly 1 (if you don't include the Mitsubishi rebadge). Do they go off the second generation Cuda?
 
My question is will it really be the last, or will Dodge continue building these cars & only these cars?

Ford is already in the field with the Europeans/Japanese with the last Mustang when they explored making the car faster elsewhere, since the Boss 302 ended up being a helluva machine when Ford was done throwing power at everything in the name of the GT500. The Z/28 for Chevy hasn't been quite the same success despite GM writing the engineers a "blank check" since it's got a $75,000 price tag. But, if you ignore just that, it really is something special as far as track prowess goes & you get a lot of equipment standard for the price. The big drawback is really just a non-ideal platform.

Which is what goes back to the Challenger. Ford is obviously onto something special with the 350R (CF wheels anyone?), & I've read the next Camaro's platform will be much more ideal for something like the Z/28, so the question is will Dodge follow suit? Will the next-gen. Challenger's (if it's even continuing; IDK) platform be designed so that should Dodge join Ford & GM on the race track, it will remain competitive? Can it surprise the foreigners like the Z/28 did? They could still pull a Ford & have Hellcats running wild with the GT500/ZL1, but I don't see how they couldn't benefit from having a Challenger that's not a one-trick pony.

I get the impression most Challenger fans are middle-aged American men. Guys who grew up pinned to the rear seat of their dad's 70's Challenger. There's nothing wrong with this demographic, but it's shrinking.

The high end performance Camaros and Mustangs have been on a similar path as a the R35 GT-R when it started turning heads. They're killing exotics and setting unbelievable laptimes and they receive a lot of fans for it.

To me, the Challenger seems like a celebration of the big-block big blower past while the other two look to the computer controlled, composites lined future. The retro craze proved that you can cash in nostalgia to a certain degree, but it fades quickly.
 
I get the impression most Challenger fans are middle-aged American men. Guys who grew up pinned to the rear seat of their dad's 70's Challenger. There's nothing wrong with this demographic, but it's shrinking.

The high end performance Camaros and Mustangs have been on a similar path as a the R35 GT-R when it started turning heads. They're killing exotics and setting unbelievable laptimes and they receive a lot of fans for it.

To me, the Challenger seems like a celebration of the big-block big blower past while the other two look to the computer controlled, composites lined future. The retro craze proved that you can cash in nostalgia to a certain degree, but it fades quickly.

yea.... but the out of the 3, the Challenger has been gaining sales not losing, even with a higher starting price.
 
I'm curious as to the styling direction Dodge will go if they continue the Challenger. Ford and GM have multiple generations to style off of. Dodge has exactly 1 (if you don't include the Mitsubishi rebadge). Do they go off the second generation Cuda?
Well, there's still the '72-'74 Challenger or they could come up with something new.
 
yea.... but the out of the 3, the Challenger has been gaining sales not losing, even with a higher starting price.
Um, they've all been gaining in sales.
December '13 & '14:
Challenger - 2,872 -> 4,398 (72% change)
Camaro - 5,015 -> 6,628 (32% change)
Mustang - 5,727 -> 9,511 (66% change)

When you compare the years as a whole, the Challenger barely gained anything over last year.
2013 & 2014:
Challenger - 51,462 -> 51,611 (0.3% increase)
Camaro - 80,567 -> 86,297 (7% increase)
Mustang - 77,186 -> 82,635 (7% increase)

Sales are going to look good this year because there's 3 new models & a redesign. However, even with it being the only one to keep growing each year, it's still almost outsold by large margins in those same years. You claim a 350R/Z/28 competitor isn't needed because of 1 month of pre-order sales. The last 5 years however, show such a competitor could be beneficial in boosting sales even more.
 
True but its still the same basic body.
Which is why Dodge could use the design on a new platform for the next Challenger generation, one that is lighter. It'll look similar in body shape, but be smaller and lighter. :D

Once again, the alternate idea is that they design a new body style.
 
Back