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That's most series though. Of it's something like F1, that's just throwing money away. BTCC, TCR, PWC, passenger car/GT car series, etc. we see why Nissan jumped in. Volvo for the same reason. @Pete05 I agree, those decisions were based on the local market.
Hyundai could sell i20s by doing an 86 type one Make series. Why WRC? I don't think WRC would help the N brand more than a touring car series. Hyundai are already selling well. They are also going upscale with the Genesis(G80, etc). BTCC, VASC, PWC are series that could get that N brand, into the minds of people that would go to the dealership and buy one.
@LMSCorvetteGT2 I agree. I don't buy that either. Hyundai even thought about joint V8s during COTF.
Hyundai could sell i20s by doing an 86 type one Make series. Why WRC? I don't think WRC would help the N brand more than a touring car series. Hyundai are already selling well. They are also going upscale with the Genesis(G80, etc). BTCC, VASC, PWC are series that could get that N brand, into the minds of people that would go to the dealership and buy one.
@LMSCorvetteGT2 I agree. I don't buy that either. Hyundai even thought about joint V8s during COTF.