Jaguar Reveals Rebrand for its EV Future (😬)

[ScottPuss20]

Go back a few pages and prepare popcorn

Sure thing.

 

[TumeK5]

Sure thing.

At least you can laugh at yourself!

We're making progress here.

 

[sirjim73]

There was only one Type-00 (zero zero) and that was Sean Connery...

 

[Mirai]

The new logo looks like a baby toys manufacturer, not an automaker

 

[MIE1992]

Come to think of it, maybe this is why all three versions of the Jaguar VGT are EVs. Especially the SV, which I think should've been a hybrid so it could be eligible for Gr.1.

 

[eran0004]

Come to think of it, maybe this is why all three versions of the Jaguar VGT are EVs. Especially the SV, which I think should've been a hybrid so it could be eligible for Gr.1.

There is nothing of the new brand identity in those cars and the designs are 6 years old by now - I don't think Jaguar themselves knew they wanted to rebrand at that point.

It's more likely that they were made electric because they wanted to promote the I-Pace.

 

[RACECAR]

There is nothing of the new brand identity in those cars and the designs are 6 years old by now - I don't think Jaguar themselves knew they wanted to rebrand at that point.

It's more likely that they were made electric because they wanted to promote the I-Pace.

Which is weird considering not only is the car not in the game, but I'm not sure it was all that much of a sales success. I think they also leaned towards their Formula E team considering they had a full scale mockup right next to their car.

But yeah, the Vision GT designs were definitely far before management decided to be even MORE misguided then they already were.

 

[Fezzik]

https://www.topgear.com/car-news/electric/jaguars-type-00-has-hit-road-paris-and-it-looks-well-you-decide

I like the colour

 

[Imbissbrunto]

It‘s hard to fathom that this is the same company that built the E-Type and XJ220

 

[EngieDiesel]

Am I the only one who thinks putting a satin finish on a car with sharp body lines just makes it look like it was pulled out of a Sega Dreamcast game? It just seems so... flat.

 

[Terronium-12]

It's just...it's just so bloody stupid.

 

[TexRex]

It‘s hard to fathom that this is the same company that built the E-Type and XJ220

Sort of weird to use A) a model which grew incredibly derpy as it evolved to satisfy market demands and governmental regulations and B) a halo supercar as a basis for comparison.

 

[PaMu1337]

To me it looks like the most generic concept car you can make nowadays. Basically the average of all sports car concepts of the last 10 years.

 

[AudiMan2011]

it just looks like a slab. There's no actual design in it at all.

 

[Tornado]

To me it looks like the most generic concept car you can make nowadays. Basically the average of all sports car concepts of the last 10 years.

The entire Vision GT program blended into slurry

 

[PaMu1337]

The entire Vision GT program blended into slurry

Pretty much exactly what I meant by that, yeah

 

[05XR8]

Took me 20 seconds. Pay me my millions.

 

[Dave A]

I would be lying if I said I liked that. I wouldn't say it's terrible, it's just completely uninspired and bland.

Maybe they should try to copy something.

 

[TheNormsk]

Took me 20 seconds. Pay me my millions.
View attachment 1435812

This is better.

I want it in GT!

 

[ScottPuss20]

https://www.topgear.com/car-news/electric/jaguars-type-00-has-hit-road-paris-and-it-looks-well-you-decide

I like the colour

Disgusting.

 

[eran0004]

The side view isn't that bad (but also not anything special).

The front however is a disaster. Looks worse than a dumpster fire cybertruck.

 

[Imbissbrunto]

The side view isn't that bad (but also not anything special).

The front however is a disaster. Looks worse than a dumpster fire cybertruck.

View attachment 1435930

Having created an even uglier car than the cybertruck is actually quite an achievement in itself.

 

[Meythia]

Having created an even uglier car than the cybertruck is actually quite an achievement in itself.

To be fair, all EVs look the same: like a failed piece of Lego designers attempt with some LED stripes front and back.

 

[Famine]

To be fair, all EVs look the same: like a failed piece of Lego designers attempt with some LED stripes front and back.

 

[Imbissbrunto]

To be fair, all EVs look the same: like a failed piece of Lego designers attempt with some LED stripes front and back.

I actually think the Porsche Taycan and Tesla Model S look decent but what you wrote is true for most EV‘s.

It‘s like all manufacturers think that designing your cars to look as futuristic and extravagant as possible is a good thing. Imo when it comes to design, less is more (good examples would be Aston Martin or Porsche).

 

[Meythia]

View attachment 1435932

I needed to exaggerate to pull some good stuff from other responses - it worked!

Also:

(if it ever happens to be more than an idea, though this is a piece of Lego 🤣 )

 

[Famine]

I needed to exaggerate to pull some good stuff from other responses - it worked!

I was going to post the Ioniq 5N but... it is a bit brick-like.

Edit: Ahh, screw it:

The GranCabrio there has 750hp, and that's my photo from when I drove it last week... Ioniq 5N via youngest daughter, because she can't drive but she can hold a camera and more or less do what she's told

 

[Meythia]

Ioniq 5N but... it is a bit brick-like.

Despite that it has a certian flair, until compared to a car that one would think would be almost identical.
Then its size suddenly seems less appropriate.

The Mazda6e looks genuinly good, not like a deliberatly futuristic piece of modern art.

 

[Imbissbrunto]

I was going to post the Ioniq 5N but... it is a bit brick-like.

Edit: Ahh, screw it:

View attachment 1435942

The GranCabrio there has 750hp, and that's my photo from when I drove it last week... Ioniq 5N via youngest daughter, because she can't drive but she can hold a camera and more or less do what she's told

Beautiful shot, looks like a Gran Turismo scape!

 

[Famine]

Beautiful shot, looks like a Gran Turismo scape!

There's a surprisingly good reason for that...