I'd like to preface that at least my experience with 'cancel culture' and PC culture has been with respect to entertainment. Largely I'd like present a hypothetical to illustrate my point. Say you are a stand-up comedian. You primarily make a living off of touring, which you heavily rely on social media to market, as well as any additional skits or content you may provide. You do a show one night where there's a 100 people and you tell a joke that offends about 5-10 of them while it's well received with the majority. Afterwards the 5-10 offended people accost you about the joke, rather sharply and bordering on harassment. You defend the joke and highlight that it's not serious and that it was well received save for them, but you'd take their comments into consideration and would offer them a refund if they weren't happy with the show. Later these 5-10 people go to social media and present the joke entirely out of context and call for your manager, bookers, sponsors etc to drop you, and it develops a large following. The joke continues to do fine at shows, representing that it is not the opinion of the majority. Yet due to the persistence of the social media movement, sponsors and bookers begin dropping your show, and you're even banned from those platforms. You take a massive hit due to negative publicity, despite the joke being taken out of context and even after people come to defend. You lose tons of money and even have your career put into jeopardy. This raises the question, owing to the nature of the situation, is this a justified result if 5-10 were offended by what you said?