you do know the PS3 has outsold the 360 worldwide since 2007 right??
MS does not have Sony by the balls...The PS3 will sell more than the 360 before this console generation is over.
You have to remember the PS3 dominates the 360 in sales everywhere but North America...
Sales of PS3 are helped by the fact that is a competent Blu-ray player too. As a games machine, Xbox 360 has the PS3 licked in most areas, especially online. When people come to me and ask what they should buy, it only takes a few questions to know which one is right for them, and usually it's an Xbox 360 because of price, games library, solid online presence etc.
OK, so let's say PS3 overtakes Xbox 360 in total worldwide sales before the end of this generation. PS3 is still several million behind, so the difference is not going to be so huge. Plus, Microsoft are not the ones still losing money on each console sold.
By getting the console out one year ahead of SONY, it gave them chance to build up some credibility more than anything. Now the Xbox 360 brand is synonymous with gaming, whereas the PS3 is still this mixed-up multimedia machine that "only does everything". The way I see it, Microsoft are in a far better position going into the next generation than SONY that's for sure. Yes, both consoles have had issues, but those aside, Microsoft have done nothing but build their brand and reputation for gaming. SONY have had a bit of a fight, not helped by the initial price, but also the fact that the games were (and still aren't for the most part) any better looking than Xbox 360 games, despite all of the magic and promise of CELL.
While I had my reasons for going with SONY this time (largely down to Gran Turismo), it may not be the same decision next time. Sure, I could buy both, but I don't have the space under the TV or the time/desire to play both. Sure, I could have sold my PS3 and just got an Xbox 360 instead, but I've waited this long for GT5 and there is no point jumping ship now!
All I know is, having experienced this rather underwhelming generation, I will have no problem opting to go with Microsoft for the next round, this coming from somebody who has stuck with SONY since day one.
Please don't take this as wanting to start a format war, because that's not the case at all. I just think that despite a late blossom, SONY have dropped the ball this generation, whereas Microsoft have done nothing but learn from the original Xbox and now Xbox 360. Having said that, will Microsoft rest on their laurels third time around like SONY did? Who knows.
Pulling this back in line with GT5 and racing games, IF Microsoft are eyeing up 2012 for their next machine, that would tie in nicely with Forza 4 being either a launch title, or something to launch shortly after. Personally, I think Forza 3 was a decent racer, and with GT5 to learn from too, they have every chance of releasing a machine that could have one hell of a racing game early on in its life.