Toyota Supra (A90)

  • Thread starter RocZX
  • 2,736 comments
  • 284,321 views
The A80 is mainly legend because of tuning. It's not a legend bone stock like an RX-7 on its own or GT-R or WRX & Lancer for their feats of hard acceleration. Even Corvette, Mustang, 300ZXTT, any Honda Type R.
A80 is like a 928S. A big powerful cruiser. You ain't looking to turn much. Just put your foot down.

The way Toyota(and Subaru) learned from Mazda, was to lighten things up and go for the enjoyment of driving. Some of that is rubbing off, by Toyota offering a manual Corolla(for starters).
Gazoo Racing is another part of Toyota bringing back excitement to their vehicles. If someone buys a BMW, they can tick "M" packages and it doesn't mean they have to get M Power. Same with Gazoo. Light suspension tuning and trim is just the same.

Another thing, isn't there a Supra vs it's competitors thread somewhere?
 
The A80 is mainly legend because of tuning. It's not a legend bone stock like an RX-7 on its own or GT-R or WRX & Lancer for their feats of hard acceleration. Even Corvette, Mustang, 300ZXTT, any Honda Type R.
A80 is like a 928S. A big powerful cruiser. You ain't looking to turn much. Just put your foot down.

The way Toyota(and Subaru) learned from Mazda, was to lighten things up and go for the enjoyment of driving. Some of that is rubbing off, by Toyota offering a manual Corolla(for starters).
Gazoo Racing is another part of Toyota bringing back excitement to their vehicles. If someone buys a BMW, they can tick "M" packages and it doesn't mean they have to get M Power. Same with Gazoo. Light suspension tuning and trim is just the same.

Another thing, isn't there a Supra vs it's competitors thread somewhere?

https://www.gtplanet.net/forum/threads/the-new-toyota-supra-vs-its-key-rivals-by-the-numbers.384942/
 
I've never heard of sarcasme, but I've heard of sarcasm though. :D
Touché


Sarcasme is correct as well. :P

ertf.jpg


:D
 
And ? seriously so what ?

whats the big deal ? is 60k unattainable but mkv 50k is. So whats the big deal for a few k more for a magnitude of superior performance.

I'sent it that what all of you argue pro for, cheap affordable cars. But now it a negative lol
Your argument was “They make the Camaro and Mustang compete with supercars!”

Yeah, at the expense of doubling the base cars’ prices and targeting a niche market. The ZL1 and GT350/500 aren’t the bread and butter for those models, so Chevy and Ford will earn back all their development costs through the other trims.

Toyota does not have that same luxury with the Supra. It’ll have to do well on its own to justify costs.
Yahh its a corporate dream for their product to become a joke meme before launching. sure bud sure.
All first year US production units have owner deposits.

Already done better than 90% of other sports cars that aren’t exotics in the first MY.
 
Your argument was “They make the Camaro and Mustang compete with supercars!”

Yeah, at the expense of doubling the base cars’ prices and targeting a niche market. The ZL1 and GT350/500 aren’t the bread and butter for those models, so Chevy and Ford will earn back all their development costs through the other trims.

Toyota does not have that same luxury with the Supra. It’ll have to do well on its own to justify costs.

All first year US production units have owner deposits.

Already done better than 90% of other sports cars that aren’t exotics in the first MY.

Buddy its a mere 60k who gives a rats ass if its double base price of bare bones rental cars, they are the performance bargains of the century. None is stopping toyota from selling bare bones i4 mkv for 30k all the way to a 100k, but then i guess bmw is actually stopping them from doing that.

Hype and nostalgia is a hell of a selling point, nonetheless a product becoming a meme joke is something no company wants.

It just strikes me as a really bold claim to make considering that the RX-7 and NSX were both down on power and in some cases bested the Supra on track. Seems less than clear that the Supra's handling is better somehow... and also seems like it's really not needed for the mkIV to be a legendary car anyway.

All were limited by the "agreement" 280hp.

yet

rx7 ....250 hp 2700lbs
nsx ....270 hp 3000lbs
nsxR ..276 hp 2700lb
Supra 276 hp 3450lbs

:bowdown:
 
All were limited by the "agreement" 280hp.

yet

rx7 ....250 hp 2700lbs
nsx ....270 hp 3000lbs
nsxR ..276 hp 2700lb
Supra 276 hp 3450lbs

:bowdown:

Uh... how about we talk about the real numbers? The supra has the most acceleration at peak power of any of those cars (possibly the type r excepted).
 
Buddy its a mere 60k who gives a rats ass if its double base price of bare bones rental cars, they are the performance bargains of the century. None is stopping toyota from selling bare bones i4 mkv for 30k all the way to a 100k, but then i guess bmw is actually stopping them from doing that.
You missed the point, unsurprisingly.

Your logic would dictate that because the Mustang/Camaro can compete with supercars (at the cost of doubling what either car is actually built at), the Supra should be able too. Which would mean a supercar competing Supra would be $100,000+....

Already been down the road of why that didn’t happen but I probably used more words than you were able to pay attention to.
Hype and nostalgia is a hell of a selling point, nonetheless a product becoming a meme joke is something no company wants.
Err yeah, it’s quite clear you have zero concept of business.

Memes are an internet fad being passed around by a tiny percentage of people who likely aren’t buying a Supra regardless. Toyota doesn’t care.
 
To try to get this catastrophe of a thread back on the rails, here is an interesting article from Jalopnik about the possibility of the Supra having a manual transmission.

Seems pretty straightforward. I have a feeling Toyota is saving it for a special edition. RZ-R?
If the demand is there, it’s always a possibility.

Other factors always have be taken into account though. As was explained to me by a Toyota employee who worked with Lexus’ F Division, there’s an annoying batch of red tape that has to be cut beyond just dropping in a manual and tinkering to make it work. That’s actually the easier part when all is said and done.
 
I'm a late comer to this thread (literally just read the whole thread in the last two days - well, actually just started reading the mid-January posts forward, given that's when this car finally debuted), and I've seen a lot of valid points...and also a lot of BS it seems. I've been following the development of this car for a while, so naturally I want to add my 2 cents, as well as add some info (and my comments are general, not directed at anyone in particular).

It strikes me as somewhat humorous that so many people don't understand much of the history around the A80. To understand that you need to understand the economic climate of Japan back in the late 80s and early 90s. At the time the Yen was seriously undervalued against the dollar and other western currencies. This gave JDM manufacturers the advantage of building sports cars to ridiculously high technological and quality standards, while still being able to sell them in the west for reasonable amounts of money. Unfortunately that ended when economic conditions changed in the mid 90s. That's why the MSRP of the Supra, RX7, NSX, 3000GT and 300ZX all skyrocketed. The cars had been designed for drastically different exchange rates; there was no way the carmakers could hold pricing without losing a lot of money on every unit sold.

Seems like the only people that consider the MkIV notable for drag racing are people that weren't around (or paying attention) when the car debuted. It was never a one trick pony. Acceleration, handling, braking - the MkIV excelled at all of these and was able to beat up on considerably more expensive cars than it's traditional rivals.

Ever since rumors started circulating about a new Supra, I dismissed the speculation (and desire from some people) for the car to be a $100k+ halo car. First, because I'd never be able to afford one. Second, because it's stupid given how much of a sports car dead zone there is in the $40-75k range for anything under 3500 lb. Third, because the Supra was never about being unobtainium. Fourth, because playing the "inflation adjusted" game is pretty stupid for sports cars (esp given the unique economic situation). The A80 was built to a very high standard but was also done so because it could still be sold at a reasonable amount (see above). In that way, I'm relatively pleased with the A90's market position. Though given the vehicle weight and power ratings, I'd say it's still at least $5000 too high (all amounts quoted in this post are USD).

However, the more technical information we get about the A90, the more it appears to be a rebadged BMW. Which is really unfortunate. I get that the automotive climate is vastly different than it was 25 years ago, but it strikes me as pathetic that the world's largest automaker (I know the title keeps going back and forth with VAG) can't manage to develop it's own flagship sports car (or any sports car for that mater, see: Twins) So that I don't get. Honestly I'd be happy as hell if they had called the Toyota GT86 the Celica, and then made a more high powered version (turbo?) the Supra (just like the Celica/Supra of old) And/or took the Twins' platform, and heavily modified it to be a stand-alone Supra model. Or why not co-develop the Supra to use the next gen Lexus RC platform? God knows the RC is getting long in the tooth, and that platform (mismash) was a disaster from the start so one would think it would be up for replacement soon.

I could still overlook that the car's a rebadged BMW, however. I could get past the fact that I'd be dealing with unreliable (long term) BMW hardware, even though I tend to keep my cars for a while (5+ years) and do most of my own maintenance work. I could still overlook that potential headache. But no manual transmission for me? Dealbreaker. Maybe I'm still tempted to go test drive one at the dealership, but I don't buy sports cars with 2 pedals. I drive sports cars for the fun of driving them. On public roads, and on race tracks. And I couldn't care less if I'm 2 seconds slower around a circuit with a manual than an automatic, because it's more fun and satisfying to me. I realize that's an opinion, but I have a serious problem with transmissions that I can't control via direct mechanical connections. If a computer is involved, it'll override your commands at some point. It's as simple as that. And that drives me crazy. BMW's little stubby (ridiculous) shifter? That's connected to nothing. Tada-san has confidently proclaimed that the Supra will be the most fun and involving car to drive in it's price segment. And that Porsche is their focus. Stating that much and then not offering a manual is hypocritical in my view. Especially given that every Porsche with which this car could potentially compete IS available with a manual transmission.

Bottom line for me, is that if I'm spending $55,000 on a rebadged BMW and prefer a manual transmission, then why buy this over an M2? Unless someone is in love with the styling of the A90, I see very little reason to pick it over the BMW. Ahh, the styling. Overall I'd say it's pretty good! I could do without a lot of the fake vents, SPECIFICALLY the fake rear fender ones built into the rear doors. Has anyone photoshopped those out yet? I bet the car would still look good. The hood looks bloated, and is too tall, but otherwise car looks good. The styling isn't enough to win me over by itself, but compared to some of the hideous designs that are actually green-lit for production these days, it's pretty good. Performance...

Why are people using the Toyota quoted 0-60 time as such a measuring stick for the car's potential performance? I get that it's all we have to go off of at this point, but any reasonable (car) person should be aware of several things. 1) Manufacturer supplied times are usually conservative (though in this case I'm actually not so sure). 2) 0-60 is a horrible performance metric and has very little to do with a car's actual acceleration capabilities. 3) Has very little bearing on real life day to day public street driving. 4) An automatic transmission coupled with a forced induction engine will always have a slight edge in a 0-60 time, as you can build boost while holding the brake down. It's also ridiculously ironic that the same people slamming the A80 for only being good at drag racing are the same people propping up the A90 for having a great 0-60 time!

What's a good metric for a car's acceleration time? 5-60 mph, or 50-100 mph. If anyone thinks that a 335hp 3400lb car is going to magically accelerate harder than a 455 hp 3750lb Camaro SS then you've got another thing coming. BMW's unit for hp isn't different than anyone else's. However, there is the point to be made that BMW underrates their engines. Which isn't technically true, they just tune them to put out their rated power under the worst of conditions. Thus, if you dyno a turbo BMW engine under optimal conditions, chances are you'll best the factory rating. I applaud BMW for this - all manufacturers should do as much. Frankly I'm a bit shocked that the Supra has "only" 335 hp given that the basically same engine puts out 382 hp in the Z40i and M340i (excuse me if I used incorrect BMW model designations, I can't always keep up with their nonsense). It kind of shows you who is wearing the pants in this relationship.

Historically the Supra has competed with the Z/Fairlady, and given that the 370's been around for a while you would think that would make it an easy target for Toyota. So I'm a bit stumped as to why they just didn't try to do that from the start, especially given that the car's performance numbers aren't much better, while costing considerably more. They put themselves into a tight spot, especially claiming that their target is the Cayman. As much as I hate the 718's 4 banger engines, they do make the cars fast. Base Cayman with PDK can hit 60 in 3.9 seconds and the S knocks a few tenths off that. Less weight, similar power output, superior drivetrain configuration - straight up the Cayman wins on all counts. The Mustang GT and Camaro SS are way too large (for my tastes) but despite their weight disadvantages their V8 engines more than make up for it against the Supra. Factor in their roughly $40k costs of entry, it's an uphill battle for the Supra. I'd also like to add that the bias against domestics shown in this thread is pretty funny. Totally justifiable in the past, but the current pony car offerings are world class and to argue otherwise is just being ignorant (this from someone that's never owned a domestic - just saying). It's a bit sad too, seeing that from enthusiasts. Naturally aspirated V8s and manual transmissions should be celebrated these days. And let's not forget how much the domestic automakers actually cater to enthusiasts, with annual revisions and continual upgrades. When's the last time a JDM car maker did that? BTW the Mustang & Camaro -> pony cars; Challenger -> muscle car. Splitting hairs maybe, but that's my context.

Anyway that's my piece. If you didn't read all that because it's too long, well, I'm not sure I'd read it either! Anyway, for context:

Current ride: 987 Porsche Cayman S
Previous: BRZ Limited Supercharged, S2000, Integra GS-R
 
I'm a late comer to this thread (literally just read the whole thread in the last two days - well, actually just started reading the mid-January posts forward, given that's when this car finally debuted), and I've seen a lot of valid points...and also a lot of BS it seems. I've been following the development of this car for a while, so naturally I want to add my 2 cents, as well as add some info (and my comments are general, not directed at anyone in particular).

It strikes me as somewhat humorous that so many people don't understand much of the history around the A80. To understand that you need to understand the economic climate of Japan back in the late 80s and early 90s. At the time the Yen was seriously undervalued against the dollar and other western currencies. This gave JDM manufacturers the advantage of building sports cars to ridiculously high technological and quality standards, while still being able to sell them in the west for reasonable amounts of money. Unfortunately that ended when economic conditions changed in the mid 90s. That's why the MSRP of the Supra, RX7, NSX, 3000GT and 300ZX all skyrocketed. The cars had been designed for drastically different exchange rates; there was no way the carmakers could hold pricing without losing a lot of money on every unit sold.

Seems like the only people that consider the MkIV notable for drag racing are people that weren't around (or paying attention) when the car debuted. It was never a one trick pony. Acceleration, handling, braking - the MkIV excelled at all of these and was able to beat up on considerably more expensive cars than it's traditional rivals.

Ever since rumors started circulating about a new Supra, I dismissed the speculation (and desire from some people) for the car to be a $100k+ halo car. First, because I'd never be able to afford one. Second, because it's stupid given how much of a sports car dead zone there is in the $40-75k range for anything under 3500 lb. Third, because the Supra was never about being unobtainium. Fourth, because playing the "inflation adjusted" game is pretty stupid for sports cars (esp given the unique economic situation). The A80 was built to a very high standard but was also done so because it could still be sold at a reasonable amount (see above). In that way, I'm relatively pleased with the A90's market position. Though given the vehicle weight and power ratings, I'd say it's still at least $5000 too high (all amounts quoted in this post are USD).

However, the more technical information we get about the A90, the more it appears to be a rebadged BMW. Which is really unfortunate. I get that the automotive climate is vastly different than it was 25 years ago, but it strikes me as pathetic that the world's largest automaker (I know the title keeps going back and forth with VAG) can't manage to develop it's own flagship sports car (or any sports car for that mater, see: Twins) So that I don't get. Honestly I'd be happy as hell if they had called the Toyota GT86 the Celica, and then made a more high powered version (turbo?) the Supra (just like the Celica/Supra of old) And/or took the Twins' platform, and heavily modified it to be a stand-alone Supra model. Or why not co-develop the Supra to use the next gen Lexus RC platform? God knows the RC is getting long in the tooth, and that platform (mismash) was a disaster from the start so one would think it would be up for replacement soon.

I could still overlook that the car's a rebadged BMW, however. I could get past the fact that I'd be dealing with unreliable (long term) BMW hardware, even though I tend to keep my cars for a while (5+ years) and do most of my own maintenance work. I could still overlook that potential headache. But no manual transmission for me? Dealbreaker. Maybe I'm still tempted to go test drive one at the dealership, but I don't buy sports cars with 2 pedals. I drive sports cars for the fun of driving them. On public roads, and on race tracks. And I couldn't care less if I'm 2 seconds slower around a circuit with a manual than an automatic, because it's more fun and satisfying to me. I realize that's an opinion, but I have a serious problem with transmissions that I can't control via direct mechanical connections. If a computer is involved, it'll override your commands at some point. It's as simple as that. And that drives me crazy. BMW's little stubby (ridiculous) shifter? That's connected to nothing. Tada-san has confidently proclaimed that the Supra will be the most fun and involving car to drive in it's price segment. And that Porsche is their focus. Stating that much and then not offering a manual is hypocritical in my view. Especially given that every Porsche with which this car could potentially compete IS available with a manual transmission.

Bottom line for me, is that if I'm spending $55,000 on a rebadged BMW and prefer a manual transmission, then why buy this over an M2? Unless someone is in love with the styling of the A90, I see very little reason to pick it over the BMW. Ahh, the styling. Overall I'd say it's pretty good! I could do without a lot of the fake vents, SPECIFICALLY the fake rear fender ones built into the rear doors. Has anyone photoshopped those out yet? I bet the car would still look good. The hood looks bloated, and is too tall, but otherwise car looks good. The styling isn't enough to win me over by itself, but compared to some of the hideous designs that are actually green-lit for production these days, it's pretty good. Performance...

Why are people using the Toyota quoted 0-60 time as such a measuring stick for the car's potential performance? I get that it's all we have to go off of at this point, but any reasonable (car) person should be aware of several things. 1) Manufacturer supplied times are usually conservative (though in this case I'm actually not so sure). 2) 0-60 is a horrible performance metric and has very little to do with a car's actual acceleration capabilities. 3) Has very little bearing on real life day to day public street driving. 4) An automatic transmission coupled with a forced induction engine will always have a slight edge in a 0-60 time, as you can build boost while holding the brake down. It's also ridiculously ironic that the same people slamming the A80 for only being good at drag racing are the same people propping up the A90 for having a great 0-60 time!

What's a good metric for a car's acceleration time? 5-60 mph, or 50-100 mph. If anyone thinks that a 335hp 3400lb car is going to magically accelerate harder than a 455 hp 3750lb Camaro SS then you've got another thing coming. BMW's unit for hp isn't different than anyone else's. However, there is the point to be made that BMW underrates their engines. Which isn't technically true, they just tune them to put out their rated power under the worst of conditions. Thus, if you dyno a turbo BMW engine under optimal conditions, chances are you'll best the factory rating. I applaud BMW for this - all manufacturers should do as much. Frankly I'm a bit shocked that the Supra has "only" 335 hp given that the basically same engine puts out 382 hp in the Z40i and M340i (excuse me if I used incorrect BMW model designations, I can't always keep up with their nonsense). It kind of shows you who is wearing the pants in this relationship.

Historically the Supra has competed with the Z/Fairlady, and given that the 370's been around for a while you would think that would make it an easy target for Toyota. So I'm a bit stumped as to why they just didn't try to do that from the start, especially given that the car's performance numbers aren't much better, while costing considerably more. They put themselves into a tight spot, especially claiming that their target is the Cayman. As much as I hate the 718's 4 banger engines, they do make the cars fast. Base Cayman with PDK can hit 60 in 3.9 seconds and the S knocks a few tenths off that. Less weight, similar power output, superior drivetrain configuration - straight up the Cayman wins on all counts. The Mustang GT and Camaro SS are way too large (for my tastes) but despite their weight disadvantages their V8 engines more than make up for it against the Supra. Factor in their roughly $40k costs of entry, it's an uphill battle for the Supra. I'd also like to add that the bias against domestics shown in this thread is pretty funny. Totally justifiable in the past, but the current pony car offerings are world class and to argue otherwise is just being ignorant (this from someone that's never owned a domestic - just saying). It's a bit sad too, seeing that from enthusiasts. Naturally aspirated V8s and manual transmissions should be celebrated these days. And let's not forget how much the domestic automakers actually cater to enthusiasts, with annual revisions and continual upgrades. When's the last time a JDM car maker did that? BTW the Mustang & Camaro -> pony cars; Challenger -> muscle car. Splitting hairs maybe, but that's my context.

Anyway that's my piece. If you didn't read all that because it's too long, well, I'm not sure I'd read it either! Anyway, for context:

Current ride: 987 Porsche Cayman S
Previous: BRZ Limited Supercharged, S2000, Integra GS-R

I think a lot of this is pretty reasonable.

I disagree with competing with the 370z directly though. Nissan can't make much profit off the 370z at it's base price and it probably only makes sense for them to continue to sell it because the hard costs of it's development have been absorbed years ago. For Toyota to attempt to compete with the Z at or near it's price range for a market that is probably not large to begin with, is probably suicide.

To fairly assess the Supra, I think it can only be considered in context of the 718 Cayman. While other cars have similar or better performance for the same money or less (and I'm including the 2 series BMW) vs the Supra, the same is true of the 718 Cayman, and it is one of Porsche's bread and butter cars. What I'm trying to say is that most of the criticism leveled at the Supra for being too expensive for its performance, should theoretically be leveled at the Cayman as well. But the Cayman proves itself in its sales numbers and reputation.

Other scenarios? Waaaay tougher market:
-Build the Supra to compete with the Mustang: Now we have to add more seats and go toe to toe with a sales titan. The Camaro has perennially failed at beating the Mustang at it's own game.
-Build the Supra to compete with the Corvette: Now we are talking about some serious performance. Lots of power required. Neither BMW nor Toyota really have an engine, unless they go to the Lexus V8. But imagine trying to sell the Supra with the Lexus V8 from the LC-500 or RC-F for substantially less money. Not a good business decision.
-I already outlined the case of competing with the 370z...probably not a good move.

That leaves the Cayman. In the US Market (likely the one Toyota cares about most for the Supra), the Cayman has kind of it's own niche. I highly doubt Cayman buyers cross shop Mustangs, 370z, Camaros, or even BMWs. Maybe Corvette. MAYBE. While the Corvette is vastly better than previous iterations, it still projects a certain, lets call it, association, that I doubt very many Cayman buyers want to be a part of. So a Cayman buyer doesn't really have many options, ultimately. The Supra, I think, is a valid option. The Toyota name might be a little plastic, but Supra is substantial.

All of this is to say I think the only truly valid comparison to the MKV Supra is the 718 Cayman. And I think it compares pretty well honestly - based on what we know so far.

As an aside, a modern version of the MKIV Supra exists, or close to it. A large, expensive, technology-laden touring coupe with sports credentials and a lot of power. Its called the Lexus LC500. Yeah it's not as sporty as the Supra, but its not far off.
 
I'm gonna assume by the fact that everyone seems to have completely ignored the Challenger and went straight to the Camaro/Mustang when comparing them to the Supra that everyone just unanimously agreed it wasn't worth talking about.
 
As an aside, a modern version of the MKIV Supra exists, or close to it. A large, expensive, technology-laden touring coupe with sports credentials and a lot of power. Its called the Lexus LC500. Yeah it's not as sporty as the Supra, but its not far off.

Couldn't have said it better. The LC500 with a bit less luxury and a turbo engine would be a perfect continuation to the Supra legacy, while this new one - well it would have been a great carrier of the Celica nameplate.
 
You missed the point, unsurprisingly.

Your logic would dictate that because the Mustang/Camaro can compete with supercars (at the cost of doubling what either car is actually built at), the Supra should be able too. Which would mean a supercar competing Supra would be $100,000+....

Already been down the road of why that didn’t happen but I probably used more words than you were able to pay attention to.

Err yeah, it’s quite clear you have zero concept of business.

Memes are an internet fad being passed around by a tiny percentage of people who likely aren’t buying a Supra regardless. Toyota doesn’t care.

Why are you using the top of the line mkv price and doubling it, use the the bottom 4 banger price and then double it. Be honest if your trying to make a point.

Most of my working life in sales buddy, I literately live off justifying high end expensive products to people.

But keep thinking a Porsche buyer is cross shopping a weird ugly looking Toyota with the cayman. Especially in Europe where the cayman costs less :lol:

Um sir you see all these beautifully made fake vents on the Toyota, much sportier and more sexy then the clean lines on a Porsche.

I think a lot of this is pretty reasonable.

I disagree with competing with the 370z directly though. Nissan can't make much profit off the 370z at it's base price and it probably only makes sense for them to continue to sell it because the hard costs of it's development have been absorbed years ago. For Toyota to attempt to compete with the Z at or near it's price range for a market that is probably not large to begin with, is probably suicide.

To fairly assess the Supra, I think it can only be considered in context of the 718 Cayman. While other cars have similar or better performance for the same money or less (and I'm including the 2 series BMW) vs the Supra, the same is true of the 718 Cayman, and it is one of Porsche's bread and butter cars. What I'm trying to say is that most of the criticism leveled at the Supra for being too expensive for its performance, should theoretically be leveled at the Cayman as well. But the Cayman proves itself in its sales numbers and reputation.

Other scenarios? Waaaay tougher market:
-Build the Supra to compete with the Mustang: Now we have to add more seats and go toe to toe with a sales titan. The Camaro has perennially failed at beating the Mustang at it's own game.
-Build the Supra to compete with the Corvette: Now we are talking about some serious performance. Lots of power required. Neither BMW nor Toyota really have an engine, unless they go to the Lexus V8. But imagine trying to sell the Supra with the Lexus V8 from the LC-500 or RC-F for substantially less money. Not a good business decision.
-I already outlined the case of competing with the 370z...probably not a good move.

That leaves the Cayman. In the US Market (likely the one Toyota cares about most for the Supra), the Cayman has kind of it's own niche. I highly doubt Cayman buyers cross shop Mustangs, 370z, Camaros, or even BMWs. Maybe Corvette. MAYBE. While the Corvette is vastly better than previous iterations, it still projects a certain, lets call it, association, that I doubt very many Cayman buyers want to be a part of. So a Cayman buyer doesn't really have many options, ultimately. The Supra, I think, is a valid option. The Toyota name might be a little plastic, but Supra is substantial.

All of this is to say I think the only truly valid comparison to the MKV Supra is the 718 Cayman. And I think it compares pretty well honestly - based on what we know so far.

As an aside, a modern version of the MKIV Supra exists, or close to it. A large, expensive, technology-laden touring coupe with sports credentials and a lot of power. Its called the Lexus LC500. Yeah it's not as sporty as the Supra, but its not far off.

No Porsche buyer is cross shopping a cayman with that toyota. BMW at least has the prestige. Stop buying into preemptive corporate pr bs, this car is in no way aimed at the cayman buyer. A Porsche buyer wont look even once at this thing.

It toyota motor company was actually going after the cayman market it be a Lexus based on a new Mr platform. Or maybe a badged alfa 4c given their ways these days.
 
So is that comment referring to Toyota circa 1992 as well?


And aren't you the one that keeps insisting that people are going to buy a Camaro instead of the Supra?
 
The car that's actually similar in design and not a humongous rolling pillbox whose sales have collapsed already anyway that has some similar on paper numbers and little else


No one is going to cross shop the Supra and the Camaro and choose the Camaro because people already don't want the Camaro even when the Supra didn't exist. It's no less absurd then when people were saying earlier that Toyota has to be worried about the 370z.
 
No Porsche buyer is cross shopping a cayman with that toyota.

It doesn't matter how many times you say it, it'll still be wrong.

Which is a closer market competitor Chevy Toyota Or Toyota Porsche.

It depends on the part of the market you're looking at. Replace Toyota with Nissan and that should reveal the error in your false equivalency.
 

Latest Posts

Back