Tell the boss who's boss! - SCEE CEO taking questions on PSN forum

  • Thread starter [UK] ANDYW
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Customer happiness can be found somewhere towards the bottom of the list of priorities

I'd go as far as to say for a large company, customers are a necessary evil that is unfortunately needed to make money.
 
I'd go as far as to say for a large company, customers are a necessary evil that is unfortunately needed to make money.

You are correct imo, but I wanted to lighten the blow a bit :)
 
In contrast, these folks over on the US Sony "share" blog are remarkably ... patient:

http://http://share.blog.us.playstation.com/ideas/2010/03/21/release-gran-turismo-5-now/#comments

There's some other GT specific ideas that have been added. I think this thing went "live" about a month ago.

The only thing wrong about that way of thinking is that now PD are under even more pressure to deliver. The game already has huge expectations, but being cool with them taking as much time as they need to make 'perfection' just shows how much they are expected to do. Saying that, I wouldn't expect anything less than perfection 👍
 
Hey fasj,

I was reading through the last few posts to see where the discussion was and I found your post interesting. May I ask if you have any business experience? As in, have you worked for big companies in any way or something like that? I ask this because I think you may have a bit of a biased view of what the focus of big companies, like Sony, usually is. In my experience working for the IT company I work at now, the main focus of our company is a stable product (software platform) and of course turnover turnover and MORE turnover.

Customer happiness can be found somewhere towards the bottom of the list of priorities. It is also not just our company, but our competitors have the same focus. Some companies do tend to focus a bit on customer happiness, but only to help the, there's the word again :P, turnover. I even think that keeping a customer is more important than if they are happy about our communication towards them. Next to this it is also evident that we would rather have the customer be happy with the product than to necessarily be happy about what we communicate to the outside world.

I'm not saying your wrong in any way, but what you describe would only happen in a perfect world and we dont live in one :( I would also appreciate a bit more info on GT5, but given the insight I have as to how companies like Sony work in reality, Im not to bothered about it anymore.

Yes, i'm a journalist, and it might be hard to explain in a few words, but Brazil is one of the few places on earth that journalists are also the PR guys both for private companies and also for the government and it's "claws".

And at the moment i'm doing a MBA on communications inside corporations, PR and public, stuff like that.

The vision i share is the one of someone with a background in communications. It's not always easy, and like you said it, most companies don't do the right thing, but i'm always in the middle of the fight. The most common thing to happen in places like Sony, General Motors, Microsoft and such, is to have a bunch of guys from the communication arm trying to create ways to communicate and then a bunch of executives trying to downplay or shutdown those ways.

It's a philosophy thing. English is not my first language, so i don't know if i'm clear, but the point is, based on what i've seen, top bosses only react and accept ideias when they are forced to.

People constantly "bugging" about GT5 can make Sony rethink their strategies, even if they don't change it at first hand. I'm sure the guys running communications at Sony are not dumb. I'm sure they are bothered in many ways. It's just a shame they don't always make the decisions.

As i've said it before, we have nothing to lose, we are just trying to firestart something so they can rethink how they are handling GT5. Even if user A, B or C is not bothered, a respectable part of the fanbase is, and that's huge for the guys running the PR department.
 
Well some people call it childish to keep posting and to some extent they are right,however Sony need to know that when a game is delayed and then keep promising some news soon and what not and lets face all we got "officialy from Sony is 2 videos nothing more,So posting in that thread will send out a clear message and maybe just maybe we can actually have a hand in getting this thing released .
It really has been too long a wait but don't just fill it with when is GT5 released bright question ,post your opinion politely and try to ask about other things like a demo or features or maybe even the secret european gow 3 trailer.
 
If the game actually is done, the game itself should be completed. They're just waited to incorporate extra Sony features
 
:lol::lol: Yup that's Sony's answer alright, "Soon we will, or might, maybe, next year, the next decade, the next century, or in thousand year?" Another answer "Were not done with GT5 yet, because were going to support 3000D TV."

I'm messing with Sony now, I hope I didn't pissed them off and delay GT5 even more. :D
 
:lol::lol: Yup that's Sony's answer alright, "Soon we will, or might, maybe, next year, the next decade, the next century, or in thousand year?" Another answer "Were not done with GT5 yet, because were going to support 3000D TV."

I'm messing with Sony now, I hope I didn't pissed them off and delay GT5 even more. :D

Only on acid could so many dimensions be appreciated.

And, no, I have not done acid before. :lol:
 
Sony / Andrew House are posting the answers /replies on monday 19th April..

I'll update the first page off this thread with details & url's when it is posted.
 
Yes, i'm a journalist, and it might be hard to explain in a few words, but Brazil is one of the few places on earth that journalists are also the PR guys both for private companies and also for the government and it's "claws".

And at the moment i'm doing a MBA on communications inside corporations, PR and public, stuff like that.

The vision i share is the one of someone with a background in communications. It's not always easy, and like you said it, most companies don't do the right thing, but i'm always in the middle of the fight. The most common thing to happen in places like Sony, General Motors, Microsoft and such, is to have a bunch of guys from the communication arm trying to create ways to communicate and then a bunch of executives trying to downplay or shutdown those ways.

It's a philosophy thing. English is not my first language, so i don't know if i'm clear, but the point is, based on what i've seen, top bosses only react and accept ideias when they are forced to.

People constantly "bugging" about GT5 can make Sony rethink their strategies, even if they don't change it at first hand. I'm sure the guys running communications at Sony are not dumb. I'm sure they are bothered in many ways. It's just a shame they don't always make the decisions.

As i've said it before, we have nothing to lose, we are just trying to firestart something so they can rethink how they are handling GT5. Even if user A, B or C is not bothered, a respectable part of the fanbase is, and that's huge for the guys running the PR department.

Lets no forget that Sony is a corporation and it's top priority is it's shareholders. Much different setup to a small/medium business (not solely directed at you fasj, but everyone in that particular discussion).

Also all this talk about spamming this one forum post to get Sony to change it's principles on marketing for GT is crap.

The only thing that will get Sony to prick it's ears up and say, hey what did we do wrong here, is if the game doesn't sell well. Time will tell.
 
Yes, i'm a journalist, and it might be hard to explain in a few words, but Brazil is one of the few places on earth that journalists are also the PR guys both for private companies and also for the government and it's "claws".

And at the moment i'm doing a MBA on communications inside corporations, PR and public, stuff like that.

The vision i share is the one of someone with a background in communications. It's not always easy, and like you said it, most companies don't do the right thing, but i'm always in the middle of the fight. The most common thing to happen in places like Sony, General Motors, Microsoft and such, is to have a bunch of guys from the communication arm trying to create ways to communicate and then a bunch of executives trying to downplay or shutdown those ways.

It's a philosophy thing. English is not my first language, so i don't know if i'm clear, but the point is, based on what i've seen, top bosses only react and accept ideias when they are forced to.

People constantly "bugging" about GT5 can make Sony rethink their strategies, even if they don't change it at first hand. I'm sure the guys running communications at Sony are not dumb. I'm sure they are bothered in many ways. It's just a shame they don't always make the decisions.

As i've said it before, we have nothing to lose, we are just trying to firestart something so they can rethink how they are handling GT5. Even if user A, B or C is not bothered, a respectable part of the fanbase is, and that's huge for the guys running the PR department.

Thanks for elaborating and giving me some background info. Now it makes sense to me why you would have that perspective. I also dont condone the methods involved in the business cycle of large corporations, but the fact of the matter is that's just how they work, atleast most of them. With your background you understand this as well and Im all for standing up for what you believe in, by trying to get their attention. Im just worried that people will think that this action will have a grand effect on the release of information. I honestly think, in the end, it wont.... Sorry to be pessimistic in that sense, not trying to downplay what is going on here at all. Just worried that people are relying on this to much....

PS - You speak English very well from what I can read and I understood it perfectly 👍
 
Lets no forget that Sony is a corporation and it's top priority is it's shareholders.

While that is certainly true, this is GT we're talking about. A game that has already recouped pretty much all their cost by releasing GT5 Prologue. At this point nobody is ever going to doubt Sony's cash cow. Problem is, since the commercial success at this point is not in any question whatsoever, it wouldn't hurt for them to try to be a bit more open this time around with the series' fans.

Just my 2 cents, obviously.
 
Ever heard of the saying, "Give a penny, take a pound"?

If PD started to be more open, the fans would just expect more, they wouldn't settle.
 
Ever heard of the saying, "Give a penny, take a pound"?

If PD started to be more open, the fans would just expect more, they wouldn't settle.

That's an interesting assumption but nothing more... it's not even really likely as you can see there are a lot of high profile games that give a lot of info and the fans are quite happy... so other than a feel good rationlization I don't think the possibility even holds much water.
 
OK People! That's it.
We're currently going through the thread and compiling the questions into groups. Where many of you have asked similar questions, we will rephrase them to cover all the questions where possible (I'm looking at you GTP community :)).
Please understand also that Andrew is rather busy! We will pose the questions to him as soon as we can. Fear not, our interviewer is practically a ninja.
Thank you all for coming along and posting your queries. I'll keep you posted as to a release date for the full Q&A.

Much love!
MB
Something tells me he'll just repeat what Penrose Tackie said
"we will be making an announcement on that soon". And since Andrew is "rather busy" he'll make contact just in time for E3.
 
Something tells me he'll just repeat what Penrose Tackie said
"we will be making an announcement on that soon". And since Andrew is "rather busy" he'll make contact just in time for E3.

And..

MB
OK People! That's it

We're currently going through the thread and compiling the questions into groups. Where many of you have asked similar questions, we will rephrase them to cover all the questions where possible (I'm looking at you GTP community ).

I really hope the 'rephrase' doesnt turn out to be a watered down "is there any GT5 news?" kind of question, that'd be hopeless and a slap in the face.

I know they'll want to keep the big news for E3, I do understand that, but it'd be nice if they give even one screenshot of full damage modelling, weather effects or anything to get excited about.

With no date set for Andrew Houses' response, I guess we'd better get on with what we do best..

WAIT!!!!!!!!!

:grumpy:
 
Good job guys... atleast you got their attention... now lets hope when they "rephrase" the questions they dont butcher them and try to come with some vague nonsense again, like they usually do.
 
Good job guys... atleast you got their attention... now lets hope when they "rephrase" the questions they dont butcher them and try to come with some vague nonsense again, like they usually do.

Frankly, I'm pessimistic. He will be prone to answer trivial questions like MP3 compatibility and improvements for the PSN service. GT5 is a bomb, and a the last thing a CEO may want, is a horde of angry fans trying to detonate it on his hands.

This...is...GTP!!!!!!!!
 
Good job guys... atleast you got their attention... now lets hope when they "rephrase" the questions they dont butcher them and try to come with some vague nonsense again, like they usually do.

-Is GT5 going to be released within the next 5 years?

-Yes.

-Great! Moving on...

:lol:
 
Frankly, I'm pessimistic. He will be prone to answer trivial questions like MP3 compatibility and improvements for the PSN service. GT5 is a bomb, and a the last thing a CEO may want, is a horde of angry fans trying to detonate it on his hands.

This...is...GTP!!!!!!!!

Im sure it will get rephrased in a way that will be vague as usual, Sony and PD have not detoured from this route yet over the last 4 years.... So I expect more of the same :)

-Is GT5 going to be released within the next 5 years?

-Yes.

-Great! Moving on...

:lol:

And this is what most likely will happen... :lol:
 
HAHAH Soon! Let´s call them Soony...

We´ve seen

GT5P damage is coming soon
GT5 will come very soon after GT PSP
GT5 will come soon
You will get more infos about GT5 soon
The Japan release date was delayed, you will get a new rls date soon
 
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