As I understand it, the FR-S is one of the best-selling coupes in the US, behind the Camaro and Mustang. Nothing to scoff at. However, little more than two months ago, it was doom and gloom all over from the automotive press.
Doom and gloom? Really, if you look at the numbers, it's just a lot of spin. With any new model car, there's always a huge spike in sales at the beginning. And for a niche car like the '86, it's even worse. Once early demand has been met, things settle down and sales drop off. Toyota/Scion's goal for first year sales was 20,000 units. But the car was late in production and they only JUST started to trickle into dealerships by late April/early May of 2012. And until the spring of 2013, demand was so strong, it was nearly impossible to walk into a dealer and just buy one. In most cases you had to put down a deposit, order one and wait for months. When I went to see the car for myself around this time last year, the first two Scion dealers I went to didn't even have a single FR-S on the lot. One told me they had 3 cars coming in the following week but all of them were already sold. So the fact that they didn't meet this goal during the first year was due more to the fact that they simply didn't produce enough cars to meet that demand within the time given.
As such, I think the fact that they sold over 18,000 cars in it's 2nd year of production, just short of their first year goal, isn't bad at all. Remember, it was always going to be a niche car. And it was NEVER going to be a huge seller. Toyota knew that. Subaru knew that. The entire automotive world knew that. The reason they basically stopped producing small, sporty, light weight, RWD 2+2 or 2 seat coups is because they have high production cost and little return value. Because not a lot of people buy them anymore. So in a sense, we're lucky they made it at all. What if Toyota had stated their goal was to sell only 10,000 units in the US every year? Which is a number still nearly double the MX-5 or Nissan 370Z. Would Jalopnik be hailing the 'return' of the sports coupe? It's all about perspective.
Sales so far in 2014 are about 20% lower than what they were in 2013, and that's about what I expected. I suspect sales for 2015 will follow that trend and then level off slightly the following year (assuming there are no major changes).
Any well-sorted front-wheel drive hot hatch with a turbo and at least 170 hp will leave a stock BRZFRS in the dust down any mountain road (though to be fair, the BRZFRS would leave a Genesis Coupe in the dust down that same road, too). RWD isn't an advantage unless you're doing multiple laps on the race track at a competitive pace.
Niky, it's not JUST about RWD. It's about the car's relatively low weight, it's low center of gravity and it's near ideal 50/50 front/rear balance. This car is VERY well sorted. It's very neutral and you can push it hard. It's very easy to drive and it just inspires confidence and allows you to comfortably reach your own limits. It was designed from the ground up to be a sports car. Unlike most hot hatches that are designed to be basic people haulers and simply given more powerful engines, reworked suspensions and more aggressive gearing.
The thing with the FT86 platform is that it's gotten a bit of a bum rap due to the stock tires. It was a design and marketing choice to go with the tires it has. But throw on some sticky rubber, especially R-compounds, and this car really comes alive.
In the REAL world, no car is ever going to leave any other car in the dust down a public road because you'll usually come upon a slower moving vehicle in a no passing zone and it's both dangerous and stupid to really push for all your worth when you never know what's around the next blind corner. But I still disagree with your claim. I've owned and driven a lot of FWD cars: two MKII VW GTis, a Mini Cooper S, a Mazda Speed 3. In a straight line, some of them were faster. But down a twisty, undulating road, none of them could hold a candle to the 86.